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Upcoming Events
2008 Integrated Marketing Conference
Thursday, May 29, 2008 - New York
Eastern Region Brand Building Workshop
Tuesday, June 17, 2008 - New York
Marketing Training Programs
Wednesday, June 18, 2008 - New York
2008 Marketing Accountability Conference
Sunday, July 13, 2008 - Dana Point
Central Region Brand Building Workshop
Wednesday, July 16, 2008 - Evanston
Join the ANA Today
ANA Membership is available at a corporate level for all client-side marketers. We welcome the opportunity to discuss how the ANA helps member organizations meet the challenges of today's marketplace.
ANA Community
Committees advance marketing knowledge and offer peer-to-peer interaction. The topics and discussions center around 18 key topic areas. Find out how to get involved with one of the Marketing & Media Committees.
Regulatory Issues
In the US Senate, a bill to reauthorize the Consumer Product Safety Commission has been proposed. The ANA has taken action to ensure that regulation in the commercial speech arena is not overly restrictive or counterproductive. Read more about this on the Regulatory Rumblings blog.
Real Marketing InsightVisit the source for news & information from ANA committees, conferences, forums, The Advertiser magazine, and more. Sample content:
Efforts to Centralize and Integrate Marketing Organization Falling ShortAccording to a recent ANA study, only 13% of marketers are very satisfied with their company's marketing structure. Despite centralization, creating the optimal marketing organization is still a ‘work in progress’.
Members: Read the Marketing Organization white paper
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