John Fitzgerald is vice president, multimedia sales, ESPN Deportes and ESPN Audio. In this role, Fitzgerald is responsible for the day-to-day management of ESPN Deportes’ multimedia advertising sales across all of ESPN’s owned and operated platforms within the U.S., including Puerto Rico. Fitzgerald sets and executes ESPN Deportes’ sales strategy and works with ESPN’s general market sales force to maximize revenue in the growing Hispanic marketplace.
Prior to joining ESPN Deportes, Fitzgerald was with ESPN Audio for 12 years, where he rose through the ranks to become vice president, Ad Sales and Sales Marketing. In addition to his primary responsibilities with ESPN Deportes, Fitzgerald holds an oversight role with ESPN Audio sales. Fitzgerald, a seasoned sales executive, began his career with Walt Disney at the ABC Radio Network in 1996. He joined ESPN as an ad sales account executive for ESPN Audio in 1997.
Fitzgerald is based in New York City and reports to Lino Garcia, general manager, ESPN Deportes and Mo Davenport, senior vice president, ESPN Audio Networks. He holds a bachelor degree from St Joseph’s College and a Master degree from CUNY Hunter in English Literature. He and his wife Lori and their two children – Claire and Jack – live in Queens, NYC.