Speaker Profile

Eddie Melendez
Executive Vice President, Integrated Marketing Solutions / Entravision

With over 20 years of Spanish-language broadcast industry experience, Eddie has become one of today’s leading voices when it comes to multicultural marketing in the US.

Today, Eddie oversees all national revenue teams for Entravision including the television, radio and digital divisions. He and his team of national sales mangers and EVC Solutions reps  work directly with national agencies and clients on developing customized marketing solutions to effectively reach the US Hispanic market. He joined Entravision in 2002 after holding sales management positions with Univision and Telemundo.

Eddie received his Bachelor of Science in Journalism from the University of Kansas in 1988 and resides in Los Angeles wife with wife and two children.