Dennis Camlek serves as Executive Vice President, Strategy & Consumer Marketing of National Geographic. In this role, Camlek leads the U.S. programming-specific marketing efforts and also works closely with the marketing heads of Europe, Asia and Latin America to ensure consistency globally across National Geographic networks.
This spring 2017, Camlek will lead the U.S. consumer marketing strategy for the network’s first-ever scripted anthology series, Genius, from executive producers Brian Grazer and Ron Howard. Based on Walter Isaacson’s critically acclaimed book “Einstein: His Life and Universe,” Genius will star Geoffrey Rush (“The King’s Speech,” “Pirates of the Caribbean”) as Einstein and Howard will make his directorial debut in a scripted prime-time drama.
Prior to National Geographic, Camlek was senior vice president of Turner Media Group, Turner Broadcasting System Inc., the internal group responsible for strategic media planning, investment and placement, and Turner portfolio media management. Camlek led the Turner Media Group and its marketing and agency partners to develop and activate data-driven, creative and multiplatform media campaigns for the Turner portfolio of brands. He has managed the on-air and paid media campaigns for numerous successful series and sports launches, including “Animal Kingdom,” “Angie Tribeca,” “Conan,” “The Last Ship” and “NCAA March Madness.”
Previously, Camlek was vice president, strategic media planning for Turner Media Group, where he managed the media planning and buying activity for the Turner portfolio. Before moving to Turner, he was senior vice president and group account director for PHD in New York, where he led planning for the HBO account. He orchestrated the media campaign for the successful launch of “True Blood” season two. Camlek previously served as vice president, brand group director, for Horizon Media, where he managed the A&E Television Networks account.
Camlek is a graduate of the University of Maryland.