Speaker Profile

Marc Keating
Chief Innovation Officer / Stein IAS

When Marc Keating joined Stein IAS, he was tasked with transforming it into the most digitally advanced B2B marketing agency around. Having led the agency to win Business Marketing Association digital awards, Social Media Agency of the Year at The Drum Awards, RAR Digital Agency of the Year and BMA Marketing Technology Agency of the Year, it is mission accomplished for Marc. In 2017, Mr. Keating was named by The Internationalist as one of its 27 agency innovators and, more recently, he was a Markie Award finalist for Modern Marketing Leader of the Year. Responsible for leading the digital strategies and innovations at Stein IAS, including the development of award-winning GTM strategies and technology-powered digital marketing campaigns for a number of leading B2B brands, Marc has transformed the way the agency does business. He is the author of Mi Interactions, the bespoke process used to provide clients with an integrated approach to their marketing strategy, and which has helped Stein IAS become one of the leading B2B digital agencies in the world. Mr. Keating joined Stein IAS following the sale of his digital marketing agency RiverInteractive to Mediasquare plc. Prior, Marc worked at IDG, where he was involved in a number of high-profile initiatives.