Scott Davis is a senior partner at Prophet (www.prophet.com), a strategic brand and marketing consultancy that helps clients win by delivering inspired and actionable ideas. His ANA Insight Brief is based on his book, The Shift: The Transformation of Today’s Marketers into Tomorrow’s Growth Leaders.
Recent content by this author:
Scott Davis, senior partner, Prophet, discusses the mind-set senior marketers must embrace if they expect to advance from being order takers or sales supporters to enterprise-wide, visionary leaders.
Industry expert, Scott Davis, senior partner, Prophet, breaks down his acclaimed book, The Shift, in this ANA Insight Brief, sharing the five steps that marketers can take in order to lift their marketing capabilities to the next level.