William T. Begina

William T. Begina is a founder and CEO of Triad Consulting Corporation. Formerly, he held marketing and executive management positions with Warner Lambert, Johnson & Johnson, and PepsiCo International. Client engagements include AT&T, Accenture, Aetna, Burger King, GM, Henkel, IBM, Kohl’s, Merck, Toyota, and United Airlines. Bill earned a M.S. at Rensselaer Polytechnic Institute and a B.S. in Business at Villanova University.

Recent content by this author:

Insight Briefs   September 2, 2010  

Managing Commercial TV Production in the Digital Age

In this ANA Insight Brief, industry expert William T. Begina, CEO, Triad Consulting Corporation, discusses the ins and outs of commercial TV production management, including best practices for commercial TV production, a look at what’s next for the industry, and a case study featuring a consumer goods company.

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