Marketing Maestros Archive

November 2016


Data is a "Force for Good" in Client/Agency Relationships

Posted: Nov 28, 2016 10:00am ET BY Bill Duggan, Group EVP, ANA

Bill Duggan shares key findings from a new survey by the ANA and Decideware. 

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How One Satisfying Insight Has Led to Six Years of Success for SNICKERS

Posted: Nov 16, 2016 10:00am ET BY Crystal Albanese, senior manager of conferences and committees at ANA

#ANABrand speakers Allison Miazga-Bedrick and Susannah Keller share how the brand came upon a universal insight that led to a hugely successful campaign.

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