Super Bowl Gospel Celebration to Benefit ANA Member St. Jude HospitalSeptember 24, 2013
By Bill Duggan, Group EVP, ANA
The Super Bowl Gospel Celebration is an event sanctioned by the NFL and will take place Friday, January 31, 2014 at Madison Square Garden in New York. That’s Super Bowl weekend as the game is February 2. Now in its fifteenth year, the Super Bowl Gospel Celebration is an inspirational music event that traditionally features performances by Grammy Award-winning, multi-platinum selling gospel and contemporary Christian and mainstream artists, marquee NFL players and the NFL Players Choir.
The event also serves as a fundraiser with a portion of the proceeds benefiting national and local charities. This year the primary charitable beneficiary will be St. Jude Children’s Research Hospital. St. Jude is internationally recognized for its pioneering research and treatment of children with cancer and other catastrophic diseases. Ranked one of the best pediatric cancer hospitals in the country, St. Jude is the first and only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children.
ANA happily feels some responsibility for connecting St. Jude and the Super Bowl Gospel Celebration as the introduction between the two was made at last year’s ANA Multicultural Marketing & Diversity Conference.
For those interested in learning more about the Super Bowl Gospel Celebration, including sponsorship opportunities, contact Melanie Few-Harrison at Results Marketing & Media (firstname.lastname@example.org / 770.980.4925).
The 2013 ANA Multicultural Marketing & Diversity Conference is November 3-5 in LA. Confirmed speakers are from companies including American Express, American Heart Association, Amway, Coca-Cola, Diageo, IMAN Cosmetics, McDonald’s, Pepsi, Target, Walmart, Warner Bros., and Wells Fargo. I have no doubt that more great connections are waiting to be made there!
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