Instructors

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Bruno Gralpois

Co-Founder & Principal

Agency Mania Solutions

Workshops Taught: Optimizing Agency Relations

Bruno Gralpois is the co-founder and principal of Agency Mania Solutions, a service and technology firm. He is a member of the ANA Faculty who has shaped industry-wide initiatives to improve understanding and practices in agency management.

Jeff Krawitz

Principal

Customer Manufacturing Group

Workshops Taught: Strategic Marketing, Aligning Marketing with Sales, Customer Centricity

Jeff Krawitz is the principal at Customer Manufacturing Group (CMG), a sales-marketing consultancy focused on marketing processes. Jeff is a member of the ANA Faculty and a professor of marketing at NYU and Columbia University.

Paul Kurnit

President

PS Insights

Founder

KidShop

Founder

Kurnit Communications

Workshops Taught: Customer Centricity, Marketing Matters, Integrated Marketing Communications, Brand Management Fundamentals, Marketing Plan In A Day

Paul Kurnit is the founder of Kurnit Communications, KidShop, and PS Insights. A member of the ANA Faculty, Paul is an internationally recognized marketing professional with over 25 years in the advertising and entertainment businesses.

Steve Lance

Partner

PS Insights

Workshops Taught: Effective Writing For Any Platform, Elevating Your Creative, Marketing Plan In A Day

Steve Lance is a partner at PS Insights. His background as a copywriter and creative director includes a full range of advertising campaigns. Steve is a member of the ANA Faculty and a three-time Emmy Award winner.

Pat LaPointe

Chief Growth Officer

Growth Calculus

Workshops Taught: Marketing Measurement

Pat LaPointe is the chief growth officer at Growth Calculus, where he advises firms on strategies for systemic growth through smarter marketing. Pat is a member of the ANA Faculty and is a guest lecturer at major business schools.

Eric Leininger

Executive Director of The Kellogg CMO Program

Kellogg School of Management

Courses taught: Digital Leadership for CMOs

Eric Leininger joined Kellogg School of Management from McDonald's Corporation, where he was Corporate Senior Vice President since 2004. Eric is a clinical associate professor of executive education at Kellogg. He co-leads Kellogg's Chief Marketing Officer Program with Professor Gregory Carpenter. He and Professor Carpenter also lead Kellogg's Marketing Leadership Summit, an annual event that is co-hosted with Egon Zehnder and McKinsey.

Allan Linderman

President

The Linderman Media Group

Workshops Taught: Media Strategy

Allan Linderman is the president of The Linderman Media Group, a media consulting, training, and auditing company. Allan is an ANA Faculty member and is responsible for the first fixed position network TV vignette to air in NFL football.

Pandora Lycouri

Partner

MB Vermeer

Workshops Taught: Digital Innovation Lab- Organizing for Marketing in a Digital Age

Pandora Lycouri is a partner with Millward Brown Vermeer, where she leads client engagements in marketing and brand strategy. Pandora is an ANA Faculty member and has consulted clients on managing crises to protect the brand from value erosion.

Jane Maas

Workshops Taught: Elevating Your Creative

Jane Maas has been described as a legend, and is best known for her direction of the “I Love New York” campaign, which revitalized tourism in both city and state. She is a member of the ANA Faculty.

Kathryn Martinez

President and Chief Executive Officer

Avalon

Workshops Taught: Multicultural Marketing- Marketing To The New Majority

Kathryn Martinez is president and CEO of Avalon. She is a member of the ANA Faculty and is considered a subject matter expert on multicultural consumer groups in the U.S.

Roderick M. McNealy

Principal

McNealy Advanced Communications (MAC)

Workshops Taught: From Insights to Great Messaging, Customer Centricity, Integrated Marketing Communications, Marketing Innovation

Roderick M. McNealy is principal of McNealy Advanced Communications (MAC), whose mission is to provide insight-driven, customer-focused marketing solutions. Rod is a member of the ANA Faculty and is an in-demand speaker.

Mark McNeilly

Lecturer-Marketing

Kenan-Flagler Business School, University of North Carolina

Workshops Taught: The Art and Science of Brand Building

Mark McNeilly is a lecturer at the Kenan-Flagler Business School at the University of North Carolina, Chapel Hill. In addition to being a member of the ANA Faculty, Mark is the author of three books.

Nick New

Managing Director

Knowledge Engineers

Workshops Taught: Digital Marketing, Social Media, Mobile Marketing

Nick New is managing director of the North America operation at Knowledge Engineers. Nick is an experienced digital marketer and a member of the ANA Faculty.

Steve Palmisano

Founder

AdElevate

Workshops Taught: Media Strategy

Steve Palmisano is the founder of AdElevate and a member of the ANA Faculty who brings with him a long history of collaboratively driving strong dominant brands in both general and multicultural markets.

Zachary Jean Paradis

Director Experience Strategy

SapientNitro

Workshops Taught: Customer Experience Innovation Lab

Zachary Jean Paradis is a strategist, professor and writer obsessed with transforming lives through customer experience. He works at SapientNitro as co-lead for the firm’s Experience Innovation group and teaches at the IIT Institute of Design, and is author of Naked Innovation.

Stan Phelps

Founder & Chief Measurement Officer

9 INCH

Workshops Taught: Customer Experience Design

Stan Phelps is the founder and chief measurement officer at 9 INCH and a member of the ANA Faculty. He has been named by SAP as a Top 60 Customer Experience Influencer.

Richard Reider

President

RaR Consulting

Workshops Taught: Sports Sponsorship and Event Marketing

Richard Reider is president of RaR Consulting and has over 30 years of marketing and sales experience. He is a member of the ANA Faculty with a background in sports and entertainment marketing.

Tim Reis

Head of Performance Solutions Activation, North America

Google

Workshops Taught: Google mLab: Transforming Your Mobile Marketing Customer Experience

Tim Reis is head of performance solutions, North America, at Google. He is a member of the ANA Faculty and has served in roles that have spanned print, television, and online.

Ayumi Rogers

Mobile Lead, Performance Marketing Team

Google

Workshops Taught: Google mLab: Transforming Your Mobile Marketing Customer Experience

Ayumi Rogers is a mobile lead on the performance marketing team at Google. She is an ANA Faculty member with a strong focus on mobile UX and frequently advises clients on the creation of frictionless mobile web experiences.

Dina Shapiro

Founder

Yorkville Consulting

Workshops Taught: Integrated Marketing Communications

Dina Shapiro is the founder of Yorkville Consulting. She is a member of the ANA Faculty with more than 20 years of marketing experience ranging across internal and external stakeholders and touchpoints.

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$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

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Upcoming Classes

*NEW WHARTON WORKSHOP* Business Transformation Leadership for CMOs

New York, NY

Creating a Business-Driven Content Strategy

New York, NY

*NEW WORKSHOP* Digital Innovation Lab: Building Brands Through Customer Experience

New York, NY

B-to-B Profitable Pricing Management

Chicago, IL

The Art and Science of Brand Building

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

*NEW WORKSHOP* Google mLab: Transforming Your Mobile Marketing Customer Experience

New York, NY

Mobile Marketing

New York, NY

Fundamentals of B-to-B Marketing: Building a Marketing Plan

Chicago, IL

*NEW WORKSHOP* Digital Innovation Lab: Creating Competitive Advantage through Data Analytics

New York, NY

See full schedule