David Vladeck, the Director of the FTC’s Bureau of Consumer Protection, gave an important speech on Do Not Track issues on March 8. ANA President & CEO Bob Liodice responded to Director Vladeck on behalf of the Digital Advertising Alliance, which comprises the ANA and the American Association of Advertising Agencies (4A’s), the American Advertising Federation (AAF), the Direct Marketing Association (DMA), and the Interactive Advertising Bureau (IAB).
Commercials Made For Internet and Commercials Made For New Media: Minimum Compensation Effective April 1, 2011
This bulletin serves as a reminder to signatories to the union collective bargaining agreements listed in “To” above that effective April 1, 2011, the following shall apply to any commercial produced for initial use on the Internet or produced for initial use in New Media.
ANA Argues that Self-Regulatory Program for Online Behavioral Advertising Will Best Protect Consumers and the Online Economy
ANA has joined with other industry groups in arguing that the new self-regulatory program for online behavioral advertising launched last fall will do the best job of protecting consumers and the vital online marketplace.
There are several important new developments in the online privacy arena.
The bill that would restrict the sale and marketing of certain kids meals with toys unless they meet specific nutrition standards has been killed in the Nebraska Legislature.
On January 28, we joined with our association partners in filing comments with the Department of Commerce on its Internet Policy Task Force Privacy Green Paper.
ANA has filed comments in opposition to legislation in the Nebraska Legislature that would impose serious restrictions on the sale and marketing of kids meals that include toys by restaurants and convenience stores.
The Agriculture Committee of the Nebraska Legislature will hold a hearing on February 1st on the bill that would impose serious restrictions on the sale and marketing of kids meals by restaurants and convenience stores.
Legislation has been introduced in the Nebraska Legislature that would impose serious restrictions on the sale and marketing of kids meals by restaurants and convenience stores.
ANA has filed in opposition to a series of graphic warnings proposed by the Food and Drug Administration (FDA). ANA stated that these gruesome, graphic warnings for all tobacco ads and packages are “excessive and violate the First Amendment.”
According to the SAG 2009 Commercials Contract, all signatories shall designate multi-service contract status on the contribution remittance reports filed with the Plans when contributions are tendered in connection with services related to a multi-service agreement.
As the "hiatus" between contract negotiations is nearing an end, we want to provide a quick update regarding current issues, as well as reminders of important dates and upcoming events.
On December 10, ANA filed comments on the proposed revisions to the FTC’s Guides for the Use of Environmental Marketing Claims, more commonly known as the Green Guides.
Many state governments are facing severe budget pressures that are expected to intensify for the foreseeable future. We need your help to respond to potential ad tax fights next year in state legislatures across the country.
The FTC has released a draft of its long-awaited privacy report, recommending a "do-not-track" list for online behavioral advertising.
An analysis of the 2010 Congressional midterm elections and their impact on the advertising industry's agenda
Yesterday, ANA and a group of industry associations including the 4A’s, AAF and MPAA, filed reply comments with the FCC calling on the Commission to reject a petition from the Campaign for a Commercial Free Childhood (CCFC) seeking a declaratory judgment that the Zevo-3 program created by Skechers Entertainment is a “program length commercial” that violates the advertising limits of the Children’s Television Act.
ANA Alliance for Family Entertainment 2010 Trends Study finds parents demanding more programming options on television and the Internet Majority also believe advertisers are responsible for “offensive content”
The ANA (Association of National Advertisers), the 4As and the American Advertising Federation (AAF), representing a broad group of marketing and media companies, have urged the Federal Communications Commission (FCC) to reject the false premise that any animated characters originally tied to products inherently constitute advertising and cannot appear in children’s television programming.
The Advertising Coalition, of which ANA is a founding member, recently updated an important study that demonstrates the economic benefit of the advertising industry.