Advocacy News
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Proposed Standards for Food Marketing to Children Released at FTC Forum by Four Agency Working Group
ANA testified at the FTC's forum on food marketing and childhood obesity, at which standards for advertising to children were released by the four agency working group created in the 2009 Omnibus bill.
Sen. Franken Ad Tax Proposal May Be Offered as Senate Considers Health Care Bill
Five Senators plan to offer a bill to disallow the deduction for DTC prescription drug advertising and promotional expenses as an amendment to the health care bill currently being debated on the Senate floor.
Rep. Moran Introduces Bill to Restrict Children's Advertising
Rep. Jim Moran (D-VA), joined by Rep. Bill Pascrell (D-NJ) has introduced the "Healthy Kids Act" which contains drastic provisions relating to advertising on children's programming.
ANA Alliance for Family Entertainment Research Finds Ad Effectiveness Rises by 30 Percent in Family-Friendly Content
Ad effectiveness is a family affair, according to the ANA (Association of National Advertisers) Alliance for Family Entertainment's first proprietary research project.
CFPA Bill Would "Put the FTC on Steroids"
The House Energy and Commerce Committee yesterday approved the “Consumer Financial Protection Agency Act” (H.R.3126) by a party-line vote of 33-19. The bill would create a new federal agency with sweeping powers to regulate all consumer financial products and services, broadly defined. It would also radically transform the regulatory authority of the Federal Trade Commission (FTC), impacting the advertising community in general.
Judiciary Committee Urges Repeal of Maine Children's Privacy Law
The Joint Standing Committee on the Judiciary in the Maine Legislature will be recommending to the leadership of both houses that the legislature repeal the “Act to Prevent Predatory Marketing Practices Against Minors.”
Ad Deductibility Under Threat from Kucinich, Franken Proposals
We have learned that Ohio Congressman Dennis Kucinich plans soon to introduce legislation to eliminate the tax deduction for certain food advertising directed to children. This comes on top of the legislation introduced on October 8th by Senators Al Franken (D-MN), Sherrod Brown (D-OH) and Sheldon Whitehouse (D-RI) to disallow the deduction for DTC prescription drug advertising and promotion expenses.
ANA Writes to House Energy and Commerce Committee Ahead of CFPA Markup
A markup of the Consumer Financial Protection Act in the House Energy and Commerce Committee has been announced for Thursday. This bill, which creates a new Consumer Financial Protection Agency (CFPA) will cover many issues impacting the FTC as well.
ANA Alliance for Family Entertainment Names Co-Chair
Walmart executive to co-chair influential advertiser group that will shape the future of family content
FCC NOI Asks for Input on Advertising to Children
The FCC has released a Notice of Inquiry (NOI) entitled "Empowering Parents and Protecting Children in an Evolving Media Landscape" which asks for input on a sweeping range of issues relating to advertising.
CFPA Bill Passes House Financial Services Committee
On a largely party-line vote of 39-29, the House Financial Services Committee today approved the "Consumer Financial Protection Agency Act" (H.R.3126). That bill would create a new federal agency with sweeping new powers and could radically transform and impact the Federal Trade Commission (FTC).
Franken Proposal Threatens Ad Deductibility
On October 8th, Senator Al Franken (D-MN) and cosponsors Sherrod Brown (D-OH) and Sheldon Whitehouse (D-RI) introduced a bill (S.1763) entitled “Protecting Americans from Drug Marketing Act,” which would disallow the deduction for DTC prescription drug advertising and promotional expenses. These Senators are pushing to convince the leadership to add their bill to the health care legislation now being developed or plan to offer the bill as an amendment on the Senate floor.
House Subcommittee Approves CALM Act
Yesterday, the House Energy and Commerce Committee's Subcommittee on Telecommunications and the Internet favorably reported H.R. 1084, the CALM Act, to the full committee on a voice vote.
ANA Urges Repeal of Maine Children's Privacy Law
ANA has urged the Maine Legislature to repeal the "Act to Prevent Predatory Marketing Practices Against Minors."
ANA Says CFPA Bill Will Radically and Detrimentally Transform the FTC
The Association of National Advertisers (ANA) has told the House Financial Services Committee that the "Consumer Financial Protection Agency Act" (H.R. 3126) would create a new federal agency with sweeping new powers and radically transform and threaten the long-term health of the Federal Trade Commission (FTC).
Judiciary Committee to Review Maine Children's Privacy Law
The Joint Standing Committee on the Judiciary in the Maine Legislature will be meeting on October 15th and 16th to consider the constitutional issues raised by the "Act to Prevent Predatory Marketing Practices Against Minors."
FDA Announces Hearings on Promotion Using the Internet and Social Media
The Food and Drug Administration (FDA) has announced a public hearing to discuss issues related to the promotion of prescription drug products and medical devices using the Internet and various social media tools.
Maine Children's Privacy Law to be Revisited
We have learned that the Joint Standing Committee on the Judiciary in the Maine Legislature will be meeting next month to consider changes to the "Act to Prevent Predatory Marketing Practices Against Minors." That law, passed earlier this year, severely restricts the collection, transfer and use of "personal information" or "health-related information" from minors.
FTC To Hold Roundtable on Consumer Privacy, Seeks Comment from Public
Last week, the Federal Trade Commission announced that it will conduct a series of day-long public roundtables on the collection and use of consumer data and the challenges to consumer privacy posed by 21st century technology.
Sen. Nelson Decides Not to Offer Amendment Ending DTC Ad Tax Deduction
We have heard on very good authority that Senator Bill Nelson (D-FL) has decided not to offer an amendment that would eliminate the tax deductibility of DTC advertising costs to the Senate Finance Committee
