Government Relations News

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ANA CEO Bob Liodice Responds to FTC’s David Vladeck on Do Not Track

David Vladeck, the Director of the FTC’s Bureau of Consumer Protection, gave an important speech on Do Not Track issues on March 8. ANA President & CEO Bob Liodice responded to Director Vladeck on behalf of the Digital Advertising Alliance, which comprises the ANA and the American Association of Advertising Agencies (4A’s), the American Advertising Federation (AAF), the Direct Marketing Association (DMA), and the Interactive Advertising Bureau (IAB).

ANA Argues that Self-Regulatory Program for Online Behavioral Advertising Will Best Protect Consumers and the Online Economy

ANA has joined with other industry groups in arguing that the new self-regulatory program for online behavioral advertising launched last fall will do the best job of protecting consumers and the vital online marketplace.

Online Privacy Issues Heating Up

There are several important new developments in the online privacy arena.

Children’s Marketing Bill Killed in Nebraska Legislature

The bill that would restrict the sale and marketing of certain kids meals with toys unless they meet specific nutrition standards has been killed in the Nebraska Legislature.

ANA Joins Comments with Department of Commerce on Privacy Report

On January 28, we joined with our association partners in filing comments with the Department of Commerce on its Internet Policy Task Force Privacy Green Paper.

ANA Opposes Food Marketing Bill in Nebraska

ANA has filed comments in opposition to legislation in the Nebraska Legislature that would impose serious restrictions on the sale and marketing of kids meals that include toys by restaurants and convenience stores.

Hearing February 1st on Food Marketing Bill in Nebraska

The Agriculture Committee of the Nebraska Legislature will hold a hearing on February 1st on the bill that would impose serious restrictions on the sale and marketing of kids meals by restaurants and convenience stores.

Nebraska Bill Would Restrict Marketing of Kids Meals

Legislation has been introduced in the Nebraska Legislature that would impose serious restrictions on the sale and marketing of kids meals by restaurants and convenience stores.

ANA Argues That FDA’s Proposed Graphic Warnings for Tobacco Products Violate the First Amendment

ANA has filed in opposition to a series of graphic warnings proposed by the Food and Drug Administration (FDA). ANA stated that these gruesome, graphic warnings for all tobacco ads and packages are “excessive and violate the First Amendment.”

ANA Files Comments on Revised FTC Green Guides

On December 10, ANA filed comments on the proposed revisions to the FTC’s Guides for the Use of Environmental Marketing Claims, more commonly known as the Green Guides.

State Budget Pressures Could Lead to Ad Tax Fights

Many state governments are facing severe budget pressures that are expected to intensify for the foreseeable future. We need your help to respond to potential ad tax fights next year in state legislatures across the country.

FTC Releases Privacy Report, Recommends Do-Not-Track

The FTC has released a draft of its long-awaited privacy report, recommending a "do-not-track" list for online behavioral advertising.

How the 2010 Midterm Elections Did and Did Not Change the Advertising Agenda

An analysis of the 2010 Congressional midterm elections and their impact on the advertising industry's agenda

ANA Joins Reply Comments on Zevo-3 Petition

Yesterday, ANA and a group of industry associations including the 4A’s, AAF and MPAA, filed reply comments with the FCC calling on the Commission to reject a petition from the Campaign for a Commercial Free Childhood (CCFC) seeking a declaratory judgment that the Zevo-3 program created by Skechers Entertainment is a “program length commercial” that violates the advertising limits of the Children’s Television Act.

ANA Urges FCC To Reject Overly Expansive Reading Of Children's TV Rules

The ANA (Association of National Advertisers), the 4As and the American Advertising Federation (AAF), representing a broad group of marketing and media companies, have urged the Federal Communications Commission (FCC) to reject the false premise that any animated characters originally tied to products inherently constitute advertising and cannot appear in children’s television programming.

Global Insight Study Demonstrates Economic Benefit of Advertising

The Advertising Coalition, of which ANA is a founding member, recently updated an important study that demonstrates the economic benefit of the advertising industry.

FTC Asks for Comment on Revised Green Guides

On October 6, the FTC released its long-anticipated revisions to its Guides for the Use of Environmental Marketing Claims.

Major Marketing / Media Trade Groups Launch Program To Give Consumers Enhanced Control Over Collection And Use Of Web Viewing Data For Online Behavioral Advertising

A group of the nation's largest media and marketing trade associations, with support from the Council of Better Business Bureaus, today announced the details of a self-regulatory program that will give consumers enhanced control over the collection and use of data regarding their Web viewing for online behavioral advertising purposes.

Senate Passes CALM Act

The Commercial Advertisement Loudness Mitigation Act, or the CALM Act, passed the Senate yesterday under unanimous consent.

ANA Asks Supreme Court to Review Restrictions on Alcohol Beverage Ads

ANA, joined by the American Association of Advertising Agencies (4A’s) and the American Advertising Federation (AAF), has filed a brief calling on the U.S. Supreme Court to review a case involving restrictions on alcohol beverage advertising in university publications.

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Legislative and Regulatory Issues Tracking

ANA's Washington, DC office works to protect the ability of all marketers to communicate effectively with consumers.   The scope of legislation, regulations, and court cases impacting the marketing community continues to be extremely broad, extending to issues as diverse as online privacy, prescription drug advertising, restrictions on the tax deductibility of advertising costs and the regulatory powers of the Federal Trade Commission.

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Compendium of Legislative, Regulatory and Legal Issues

ANA's Washington, DC office plays a leading role in protecting the ability of all marketers to communicate effectively with consumers. At the end of each year, we prepare a Compendium which describes our efforts on the broad range of issues we have faced. 

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Alliance for Family Entertainment

The ANA Alliance for Family Entertainment (AFE) is a coalition of national advertisers, supported by the ANA, which represents almost 40% of all U.S. television advertising dollars..

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SAG/AFTRA

ANA and the American Association of Advertising Agencies (4A’s) conduct broadcast talent negotiations with the Screen Actors Guild (SAG) and the American Federation of Television and Radio Artists (AFTRA) through the Joint Policy Committee, or JPC.

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