Government Relations News
An analysis of the 2010 Congressional midterm elections and their impact on the advertising industry's agenda
Yesterday, ANA and a group of industry associations including the 4A’s, AAF and MPAA, filed reply comments with the FCC calling on the Commission to reject a petition from the Campaign for a Commercial Free Childhood (CCFC) seeking a declaratory judgment that the Zevo-3 program created by Skechers Entertainment is a “program length commercial” that violates the advertising limits of the Children’s Television Act.
The ANA (Association of National Advertisers), the 4As and the American Advertising Federation (AAF), representing a broad group of marketing and media companies, have urged the Federal Communications Commission (FCC) to reject the false premise that any animated characters originally tied to products inherently constitute advertising and cannot appear in children’s television programming.
The Advertising Coalition, of which ANA is a founding member, recently updated an important study that demonstrates the economic benefit of the advertising industry.
On October 6, the FTC released its long-anticipated revisions to its Guides for the Use of Environmental Marketing Claims.
Major Marketing / Media Trade Groups Launch Program To Give Consumers Enhanced Control Over Collection And Use Of Web Viewing Data For Online Behavioral Advertising
A group of the nation's largest media and marketing trade associations, with support from the Council of Better Business Bureaus, today announced the details of a self-regulatory program that will give consumers enhanced control over the collection and use of data regarding their Web viewing for online behavioral advertising purposes.
The Commercial Advertisement Loudness Mitigation Act, or the CALM Act, passed the Senate yesterday under unanimous consent.
ANA, joined by the American Association of Advertising Agencies (4A’s) and the American Advertising Federation (AAF), has filed a brief calling on the U.S. Supreme Court to review a case involving restrictions on alcohol beverage advertising in university publications.
ANA and a broad coalition of media and entertainment groups have argued that a California law regulating the sale of violent video games should be struck down because it violates the First Amendment.
Congressman Bobby Rush, the Chairman of the Commerce, Trade and Consumer Protection Subcommittee of the House Energy and Commerce Committee, has introduced a new consumer privacy bill that would regulate the collection and use of information in both the online and offline environment.
The Senate has just passed the conference report for H.R.4173, the “Dodd-Frank Wall Street Reform and Consumer Protection Act,” by a vote of 60 to 39. The House passed the conference report on June 30th so the bill will be signed by President Obama in the next few days. The legislation will create a powerful new Consumer Financial Protection Bureau, to be housed at the Federal Reserve
ANA, as part of The Advertising Coalition, has filed comments with the Food and Drug Administration (FDA) in response to its Notice of Proposed Rulemaking (NPRM) on the "major statement" in television and radio ads for prescription drugs.
Senate and House conferees have approved the final version of the Wall Street reform legislation. That bill does not include the sweeping new enforcement powers for the Federal Trade Commission (FTC) that were included in the House version.
The marketing and media community has made substantial progress on defeating the broad expansion of FTC powers that is included in the House version of the Wall Street reform bill.
ANA, along with the 4A's, DMA and IAB, have submitted comments to the Department of Commerce in response to its Notice of Inquiry (NOI) seeking comment on the impact of privacy laws, both in the United States and internationally, on innovation in the Internet economy and whether these laws are serving the consumer interest.
It is absolutely critical that marketers immediately contact conferees on the Wall Street reform legislation to express your opposition to the sweeping new regulatory powers that are given to the Federal Trade Commission (FTC) in the House version of this bill.
Both the House and the Senate have now named conferees for the financial reform legislation conference. The legislation being considered would greatly expand the regulatory and enforcement powers of the Federal Trade Commission (FTC) over the entire business community.
ANA has filed comments with Congressman Rick Boucher, Chairman of the Subcommittee on Communications, Technology and the Internet of the House Energy and Commerce Committee and Congressman Cliff Stearns, the Ranking Member of that subcommittee, on the draft privacy bill they released last month.
The Senate has named conferees for the financial reform legislation conference. The House version of this legislation contains provisions that would greatly expand the regulatory authority of the FTC over almost every segment of the economy.
The Senate passed the financial reform bill yesterday on a vote of 59-39. The House version of this legislation contains provisions that would dramatically enhance the FTC's authority.