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Digital Marketing Committee

Digital media has become a part of consumer's daily lives and they have become accustomed to viewing content and connecting with people wherever and whenever they want. Social media and viral videos have especially exploded in the last few years. Despite this rapid growth, clients have many questions and their issues include measurement, agency selection, internal org structure, and relinquishing control to the consumer while trying to influence the dialogue.

The Digital Marketing Committee is for members who lead digital marketing and/or initiatives at their organizations.  We will drive industry thought leadership, share best practices and expertise, and facilitate discussion and topics to inform better decision making.  The committee will provide a forum for members to elevate themselves and their respective organizations via interaction with their peers as well as an outside perspective from invited guests.  

This committee helps program the annual ANA Digital & Social Media Conference, next planned for July 13-15, 2014 at St. Regis Monarch Beach, Dana Point, CA. Click here for more information.

Committee Chair: Tom Cunniff

Discussion Topics

  • Organizing your company to “win” in digital
  • Interactive TV
  • Social Media/Networking
  • Mobile Marketing
  • Gaming
  • Online video
  • Measurement
  • Privacy
  • Agency and vendor management/relations
  • Role of traditional and digital/newer media within overall integrated marketing mix
  • Data management

Leadership Initiatives

Media Buying's Evolution Challenges Marketers
The rise of digital media and the increasing use of new, automated, impression-by-impression platforms for planning, buying, and measuring all forms of media have upended traditional marketing and media buying processes. ANA teamed with Forrester Research to better understand how marketers in charge of important media budgets are coping with this evolution.  The research focuses on media transparency, programmatic buying, and metrics.

Optimizing Integrated Multi-Screen Campaigns Survey
This survey was conducted by ANA in partnership with Nielsen. Integrated multi-screen campaigns are defined as campaigns that have the same set of marketing objectives and run during a similar timeframe across two or more screens, including TV, computer, tablet, mobile phone, and digital place-based media. The objectives of this survey included assessing the importance of integrated multi-screen campaigns, evaluating the metrics used to measure their success, examining the attributes that can lead to increased spend on multi-screen campaigns, ascertaining the importance of the different screen types, and determining the ad formats best suited for integrated multi-screen advertising.

Agency Trading Desks White Paper
The purpose of this document is to educate ANA members on agency trading desks regarding what they are, what they do, potential benefits, questions to ask, and more.

Name Title Company
Thomas Cunniff (Chairperson)    
Marzuq Abdulrahman Assoc. Director-eBusiness Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Gordon Abel Executive Director, Digital Marketing Group JPMorgan Chase & Co.
David Abergel Global Digital Marketing Specialist Alcon Laboratories, Inc.
Darlene Abubakar Senior Director, National Advertising and Marketing Programs Amtrak-National Railroad Passenger Corp.
Khurrum Ahmad Product Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Marc Alberto Content Manager Hiscox
Cliff Alexander Market Manager Vision Service Plan, Inc.
Kristen Alliger Assistant Vice President T. Rowe Price Investment Services
Yadira Ambert Marketing Associate Disney World
Ian Anderson Marketing Associate Disney Destinations LLC
Karun Appapogu Search Marketing Manager Vanguard Group, Inc.
Maria Arbusto Director, Digital Strategy IBM Corporation
Leslie August Sr. Manager Digital Subway
Diane Augustine Director, Patient Loyalty Aspen Dental Management Inc.
Matthew Ausperk   Meyer Distributing
Phoukham Baccam RIS The Principal Financial Group
Melissa Bannon Sr. Manager, Content Strategy Samsung Electronics North America
Richard Baron Executive Director, Customer Development Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Jill Barry Marketing Communications Manager Activision
Sarah Bathrick   Travelers Insurance
Maryanne Bayoumy Senior Brand Manager Lebanon Seaboard Corporation
Clay Bellew Director, Online Sales and Marketing TXU Energy Retail Company LLC
Stevie Benjamin Sr. Director Digital & Media MillerCoors LLC
Steven Berger Senior Vice President, Media Insight Combe Incorporated
David Berlin U. S. Marketing Director, Heavy Duty/OEM BP P.l.c.
Karen Best Director, Advertising Bristol-Myers Squibb Company
Chris Bigda Media and Interactive Manager Coca-Cola North America
Peter Bingaman Vice President, Marketing and Communications MSC Industrial Supply
Kieran Blanks Excelsior Public Service Fellow / Gaming Commission New York Lottery
Bonnie Blaszak Strategic Sourcing Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Andrew Bober Director, Product Management SAS Institute Inc.
Melissa Bojorquez Director, Integrated Digital Marketing. Boehringer Ingelheim Pharmaceuticals, Inc.
Wendy Bolivar Digital Marketing Specialist H. J. Heinz Company
Lisa Bongiovi Program Manager MasterCard Worldwide
Roberta Borst Marketing Director Allstate Insurance Company
Natalie Bowman Director, Social & Sponsorships Microsoft Corporation
Seth Brewer Senior Director, Digital Marketing Travelers Insurance
Tara Broughton Digital Marketing Specialist Live Nation, Inc.
Donna Bruce Purchasing Group Manager The Procter & Gamble Company
Adrienne Burcat   Wells Fargo & Co.
Michelle Butz Media Manager Allstate Insurance Company
Michael Buzzeo Head of International Marketing Forex Capital Markets
Melissa Byrd Sr. Manager, Marketing & Strategy American Express Company
Cassaundra Callon Sr. Marketing Specialist Chiquita Brands International, Inc.
Tracy Camarata Marketing Manager MetLife, Inc.
Carmen Campbell Senior Marketer T. Rowe Price Investment Services
Loraine Campbell Sr. Marketing Analyst USAA
Orla Carey Manager, Advertising and DM Tourism Ireland
Jennifer Carli Director, Cda. Advertising , Corp Marketing Bank of Montreal
Erik Carlson Interactive Marketing Manager Pella Corporation
Rachel Caruso Lead Project Manager, Customer Experience Group National Grid
Brooke Caruso IMCI Specialist Novartis Consumer Health, Inc.
Christina Ranhee Chang   Capital One Services, Inc.
May Choy Senior Business Analyst Penguin Random House
Susanna Church Sr. Marketing Manager Adobe Systems Incorporated
Amanda Cifone Sr. Associate - Brand Strategy Capital One Services, Inc.
Amy Clark Manager of Digital Activation PepsiCo, Inc.
Sean Clark Brand Marketing Director Alcon Laboratories, Inc.
Dan Clifford SVP Marketing Express
Jeff Cloud Director, Customer Relationship and Mobile Marketing General Growth Properties, Inc.
Jason Cohen Senior Director, Digital Marketing Columbia Records, Division of Sony Music
Abby Cohn Vice President, Marketing and Advertising CIT Group, Inc.
Kelly Colbert Head of Advertising Empire Blue Cross and Blue Shield
Erin Cole Digital Partnership Manager PGA TOUR, Inc.
Matthew Colleran Director Hasbro, Inc.
Julie Collins Director, Global Digital Marketing Alcon Laboratories, Inc.
Greg Comolli Senior Manager, Brand Advertising Wells Fargo & Co.
Kathleen Coney Director, Brand Marketing Fairfield Inn & Suites Marriott International, Inc.
Sarah Cooper Global Media Manager, Coty Prestige Global Media & IMC Team Coty Prestige
Joseph Corriero Director, Digital Marketing for GWIM/GBAM + GCB Bank of America
Frank Cotignola Cons Insights Manager, Knowledge Management Mondelez International, Inc.
James Cowsert Director of Advertising and Brand Strategy ING Americas
Michelle Cracraft Marketing Associate Unilever Bestfoods North America
Jen Curtis Content Manager CarMax Auto Superstores, Inc.
Andrew Cytroen Senior Integrated Marketing Manager Johnson & Johnson
Kim D`Aloise   Colgate-Palmolive Company
Jodi Daniels Director of Privacy AutoTrader.com, LLC
Mike Dauberman VP Marketing & Interactive The Goodyear Tire & Rubber Company
Rishi Dave Sr. Manager, LE Online Marketing Dell Inc.
David Davidovic Founder pathForward
Aniko DeLaney Managing Director Bank of New York Mellon
Melissa Delaney Vice President, Global Web Services Legg Mason & Co., LLC
Jim Delash Director, Digital Marketing & Media GlaxoSmithKline
Joseph DelGiorno Sr. Analyst Strategic Sourcing-Marketing Gap Inc.
Robert DellaCamera Director, Global Marketing Communications Covidien Inc.
Kezia DePuy Project Manager - CHC Boehringer Ingelheim Pharmaceuticals, Inc.
Lawrence DiCapua Global Revenue Marketing Leader General Electric Company
Alexandra Dimodica   Deloitte
Bruce Dincin Senior Director, Media Strategy Choice Hotels International, Inc.
Nick Distasi Senior Manager, Purchasing Sanofi-Aventis
Corinne Dizon   Union Bank
David Dobbins Director Global Media, Sourcing Boehringer Ingelheim Pharmaceuticals, Inc.
Laura Donahue Vice President, Advertising CarMax Auto Superstores, Inc.
Michael Donnelly SVP, Group Head Global Digital Marketing MasterCard Worldwide
Cinthia Douglas Associate Marketing Manager Walt Disney Parks and Resorts
Lisa Dreeke Director, Integrated Marketing Johnson & Johnson
Marjorie Dufek Director, Digital Marketing Brown-Forman Corporation
Stacey Dunn Senior Manager, Brand Marketing, Hawthorn Suites Wyndham Worldwide
Claudio Duran Digital Manager ADT Security Services
Ward Eames President The National Theatre for Children
Melissa Eckert Client Strategist Vistaprint
Michael Edwards Dir-Digital & Consumer Mktg Amway Corporation
Rich Ehrmann Manager, Media Bayer Corporation
Christine Etheredge VP, New Product Development American Express Company
Ivey Evans Digital Marketing Manager AFLAC, Inc.
Darren Eyster Manager of Digital Marketing, Social Media General Growth Properties, Inc.
Karen Fendrich Global Creative Strategy Manager Pfizer Inc
Carlos Figueroa Project Manager, WDPRO Walt Disney Parks and Resorts
Valeria Fiorito Associate Director of Marketing Columbus Foods
Rosann Fisher Growth Manager AstraZeneca Digital Centers of Excellence
Alison Flack Media Director Lord & Taylor
Caitlin Florance Partner & Professions Manager Hiscox
Eboni-Starr Floyd Project Manager, Dulcolax Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Julie Foor Media Specialist IKEA North America
Patricia Foster Director, Consumer & Winback/Winover Exec. Verizon Communications
Vincent Frezzo Director, Global Media, Digital and Integrated Communications Coty Prestige
Kristin Fritz Content Director, Digital Channel & Marketing Development Penguin Random House
Bernie Fussenegger Director, Digital Marketing Papa John`s International, Inc.
Adam Gagliardo Director, Digital Marketing & Social Media Burger King Corporation
Alexandra Galindez VP, Women & Multi-Cultural Marketing Prudential Insurance Company of America
Jennifer Gardner Director, Media Investment & Partnerships Unilever United States, Inc.
Cynthia Gedemer Marketing Manager Discover Financial Services
Peter George   Boehringer Ingelheim Pharmaceuticals, Inc.
Jacqueline Geyfman Marketing Manager, B2B Choice Hotels International, Inc.
Linda Gharib SVP, Digital Marketing Citibank, N.A.
Debra Giampoli Director, Global Strategic Agency Relations Mondelez International, Inc.
Jenny Giles Local Planner CarMax Auto Superstores, Inc.
Allen Ginsberg Media Director ING Americas
Lisa Graham Senior Marketing Communications Specialist SEI
Scott Graham Social Media Manager Randstad North America
Bruno Gralpois Co-Founder & Principal Agency Mania Solutions
Scott Grenz Director Media Buying NA GlaxoSmithKline
Brett Groom SVP, Content Integration and Activation ConAgra Foods Inc.
David Grueneberg Sr. VP Global Lead Advertising & Marketing Citigroup Inc.
Cheryl Guerin EVP, Group Executive - US Marketing MasterCard Worldwide
Jack Haber Vice President, Global Advertising and Digital Colgate-Palmolive Company
Lauren Hackett Director, Communications & Social Media Consumers Reports
Rob Haines Manager, Marketing Service Experts Inc.
Tiffany Hall VP, Marketing Transactions Counsel MasterCard Worldwide
Denise Harlacher Manager, Strategic Sourcing Boehringer Ingelheim Pharmaceuticals, Inc.
Tracey Haun Enterprise Communication Lead - Collaboration DuPont Crop Protection
Erika Heald Head of Social Media & Content Marketing Anaplan
Joye Hehn   Regions Financial Corp.
Melissa Herard Sr. EBusiness Marketing Consultant MetLife, Inc.
Michael Hicks Associate Director Procurement Novo Nordisk Pharmaceuticals, Inc.
Lisa Hicks Content Strategist IBM Corporation
Pamela Hinkle Marketing Manager Knouse Foods Cooperative, Inc.
Thomas Hoehn Senior Director, Marketing - Digital/Social Walmart Stores, Inc.
Hunter Hoffmann Head of US Communication Hiscox
Deborah Hong Social Media Producer The Capital Group
Brian Hovis Vice President, Digital Marketing and Acquisition Experian Consumer Services
John Howell Vice President, Marketing Enterprise Holdings, Inc.
Albert Hsu Cross Cultural Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Mark Huffman Executive Production Manager The Procter & Gamble Company
Alec Hughes SVP/Millennial Segment Leader Wells Fargo & Co.
Christine Hung Senior Marketing Manager Penguin Random House
Barbara Husain Marketing Manager Vanguard Group, Inc.
Rosemarie Iannucci Senior Manager, Digital & Integrated Media Solutions Pepsico, Inc
Kim Iannucci Director MasterCard Worldwide
Carole Irgang Consultant Godiva Chocolatier, Inc.
Kristine Jackson Director, Strategic Communications and Partnership Marketing Touchstone Energy Cooperatives
Susan James Director of Marketing Barbara Bush Foundation for Family Literacy
Ellen Jameson Senior Manager Pfizer Inc
Eric Johns Integrated Marketing Manager Johnson & Johnson
Matt Johnson Head of Digital State Farm Mutual Automobile Insurance Co.
Douglas Jones Manager, PR Pharmavite LLC
Susan Jones Media Director Diageo North America, Inc.
Amanda Jorgensen CHC Brand Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Phyllis Joseph Senior Lead, Communications Manager - Foods Unilever
Corey Kaczmarek Market Manager IBM Corporation
Gary Kane Marketing Director - Licensed Brands Disney Theatrical Productions Ltd.
Terry Kang Buyer Toyota Motor Sales U.S.A., Inc.
Matt Kaudy Vice President, Marketing and Business Development NASA Federal Credit Union
Kristina Kelker Associate Product Manager Merck Consumer Care
Scott Kelly Marketing Communications Manager Ford Motor Company
Lance Kinerk Global Digital Leader, Enterprise and Industrial Ingersoll Rand
Lori King Sr. Product Manager, Claritin Merck Consumer Care
Irina Kopp Manager, Interactive Development American Express Company
Pamela Kornfeld Director, Green Product Management American Express Bank, Ltd.
Rob Krin Manager BP Lubricants
Cindy Kringelis Associate Director Verizon Wireless Inc.
Beverly Kucharski Service Lead - Marketing Websites Boehringer Ingelheim Pharmaceuticals, Inc.
Margie Kupfer DVP, Director of Advertising Lord & Taylor
Connie Kwok Media Director JPMorgan Chase & Co.
Michelle Laflin Media Supervisor Brown-Forman Media Services
Jason Lakeman Senior Marketing Manager Robert Half International
Joe Lampert    
Tiana Lang Director, Media & Digital Bacardi U.S.A., Inc.
Beth Lange Digital Marketing Mercedes-Benz USA, LLC
Matt Lattman Director, Acquisition Marketing, Small Business Banking Capital One Services, Inc.
Jim Lawenda    
Elaine Lawson Vice President/Business Leader, U.S. Consumer & Digital Marketing MasterCard Worldwide
Joe LeClair Marketing Program Manager, Marketing Communications Liberty Mutual Group
Katy Lee Marketing/Ad Specialist IKEA North America
Katie Lee Global Account Manager Intel Corporation
James Lee Director, Marketing Cognizant Technology Solutions
Maria Lettman Director of Social Media Cargill Inc.
Nina Levermore Marketing Communications Mgr Merck & Co.
Morgan Lewis Manager, Advertising, Media and Brand SeaWorld Parks and Entertainment
Jeff Liipfert Associate Director AT&T Inc.
Farrah Linden Media Manager L`Oréal USA
Joy Lindsey Membership Marketing Manager National PTA
Colin Linggo Director of Marketing & Media Paramount Pictures
Shane Loercher Category Manager, Agencies and Media Johnson & Johnson
Angela Lograsso Group Manager Verizon Communications
Elliot Lum Vice President, Strategic Marketing Columbia Records, Division of Sony Music
Michael Lummus Digital Marketing Solutions Manager Teradata Operations, Inc.
Kathy Machuzak Sr. Product Manager Bristol-Myers Squibb Company
Rubina Malbari Director, Demand Media Procurement Diageo North America, Inc.
Jay Mandel Vice President, Global Digital Marketing MasterCard Worldwide
Monya Mandich Director, Marketing Expedia, Inc.
Kristen Manning Digital Marketing & CRM Mercedes-Benz USA, LLC
Andre Marciano Director, Media & Integrated Communication Pernod Ricard USA
Isabel Marsh VP, Display Acquisition Citibank
Laura Marshall Assistant Marketing Manager Knouse Foods Cooperative, Inc.
Amy Martin Marketing Director Constellation Wines U.S.
Melissa Mautz Associate Director, Marketing Services Almond Board of California
Elizabeth Mayer Public Relations Manager Watkins Glen International
Liam McCarten Digital Marketing Manager Reckitt Benckiser
Ethan McCarty Digital Expertise Enablement IBM Corporation
JoAnn Mccormack Sr. Digital & Activation Manager Novartis Consumer Health, Inc.
Donna McCullough Manager, Corporate Branding Prudential Insurance Company of America
Jennifer McDonald SVP, Digital Sales and Marketing Bank of America
Patricia McGreal Manager, Global Advertising Campbell Soup Company
Rick McLeod Senior Principal Business Analyst Boehringer Ingelheim Pharmaceuticals, Inc.
Ben McLeod SVP, Regions Corporate Marketing Regions Financial Corp.
Katherine Mears   Regions Financial Corp.
Adrienne Melton Manager, Agency Management Genentech, Inc.
Laura Misdom Director, Global Brand Management Avaya Inc.
Sandra Moll Corporate Web Marketing Manager Liberty Mutual Group
K. Robin Monserrat Director, Strategy, Planning & Talent Florida Power & Light Co.
Davena Monstrola   Lowe`s Companies, Inc.
Paige Montgomery National Digital Marketing Manager Deloitte
Deven Moore Marketing Coordinator Randstad North America
Andre Moraes   Penguin Random House
Kim Morales Senior Manager, Media Services Bloomin' Brands, Inc.
Ofelia Morera Senior Staff, Brand Management Verizon Communications
Seth Morris Online Media Manager Penguin Random House
Dawn Mortimer Creative Development Manager American Family Insurance
Chris Moseley Senior Vice President, Product Management and Brand Oversight Rockettes, MSG Entertainment
Thomas Mossbeck Digital & Social Media Specialist McKee Foods Corp.
Kate Motzer Social Media & Digital Influence IBM Corporation
John Mudgett Marketing Medtronic, Inc.
David Mullan Research Manager Morgan Stanley - New York
Steve Mura Digital Marketing Director MillerCoors LLC
Colin Murphy Head of Email - Digital Marketing Group JPMorgan Chase & Co.
Elizabeth Murphy VP Marketing Technology State Street Global Advisors
George Murray Senior Vice President, Marketing Sterling Jewelers, Inc.
Melissa Musgrove Social Media Community Manager Regions Financial Corp.
Larry Nagel Manager EMarketing MetLife, Inc.
Sarah Nance Digital Marketing Specialist Darden Restaurants
Deb Nevins Associate Director Integrated Digital Media Boehringer Ingelheim Pharmaceuticals, Inc.
Hy Nguyen Director Marketing Toys 'R' Us, Inc.
Kristina Nielsen VP, Interactive Marketing Bank of the West
Jessica Nightingale Marketing Manager Orange Leaf Frozen Yogurt
Sharifah Niles-Lane Director, Social Media John Hancock Financial Services, Inc.
Kelly Niszczak Media Specialist IKEA North America
Danielle Norwood Digital Marketing Manager U.S. Cellular Corporation
Heidi Novak Director, E-Commerce PMO Sterling Jewelers, Inc.
Alan Numsuwan Marketing Manager Deloitte
Tom O'Toole   Vision Service Plan, Inc.
Brendan O`Marra Director, Integrated Marketing Communications Sun Products Corp.
Adam Orton Sr. Marketing Associate, Coinstar Outerwall Inc.
Gary Osifchin Marketing Director, Stride, Dentyne, Bubblicius and Heritage Brands Mondelez International, Inc.
Juan Pablo Mejia   Colgate-Palmolive Company
Alyson Paine Online Marketing Manager Salesforce.com
Robert Painter Vice President, Corporate Marketing Cognizant Technology Solutions
Namrata Patel Director, Digital Marketing City Year Inc.
Gail Perlow   Independent
Keary Phillips Internet Marketing Program Manager Allstate Insurance Company
Yorky Pichardo-Binet Manager, Global Market Research Merck & Co.
Patricia Pilkonis Head of Advertising, Americas UBS Financial Services Inc.
Anthony Plescia Social Media Analyst Blackberry Limited
Rob Pongonis Brand Manager Great Southern Wood Preserving, Inc.
Jennifer Pouchot Director of Creative Services SEI
Jennifer Powers Regional Marketing Officer Seacoast National Bank
Brian Pruitt Director, Brand Media Arby's Restaurant Group
Francesca Puglisi Associate Marketing Manager Transitions Optical, Inc.
Bawana Radhakrishnan Associate Director, LATAM Indirect Procurement Colgate-Palmolive Company
Wilson Raj Principal Product Marketing Consultant SAS Institute Inc.
Carleen Ramirez Manager, Interactive Marketing Nestlé USA
Meara Ranadive Digital Marketing Consultant T. Rowe Price Group, Inc.
Joe Rand Vice President Yellow Shoes Operations Walt Disney Parks and Resorts
Jill Rankin Sourcing Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Renee Reeves Global Sourcing Manager, Marketing Apple Inc.
Kris Reybitz Institutional Marketing SEI
Donna Richardsen Director, Global Digital Marketing Colgate-Palmolive Company
Elena Riley Email Marketing Associate Consumers Reports
Lacey Rodgers Communications Leader General Electric Capital Services, Inc.
Mary Rodgers Director, Marketing Communications Cuisinart
David Rodriguez Global Consumer Insights General Mills, Inc.
Ariadna Rodriguez Hefke Director Corporate Marketing Paychex Inc.
John Rogers Digital Marketing Manager Walt Disney Parks and Resorts
Ilene Rosen Communications Technology Manager GE Healthcare
Joseph Rosenbaum Partner Reed Smith LLP
Julia Rosenfield Advertising Manager Aetna Inc.
Jerry Ross Publications Supervisor United Parcel Service, Inc. (UPS)
Adianec Ross Senior Marketing Consultant New York Life Insurance Company
Claire Rust Sourcing Manager, Indirect Procurement Colgate-Palmolive Company
John Salai Senior Manager, Digital Marketing Subway
Marc Salzo Associate Director, Consumer Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Shani Sandy Creative Director S&P Capital IQ
Debra Sangiuliano Director, Professional Media Pfizer Inc
Brad Santeler Director, External Media Abbott Laboratories
Angela Santiago Marketing Strategy Associate JPMorgan Chase & Co.
Laurie Satran Internet Specialist IKEA North America
Kelley Satterthwaite Digital Marketing Manager Stanley Black & Decker, Inc.
Karen Schade Senior Manager, Procurement GlaxoSmithKline
Gwen Schaefer Program Associate Disney Destinations LLC
Ross Schmadebeck Manager, Interactive Marketing Orlando SeaWorld Parks and Entertainment
Heidi Schultz-Berns Marketing Manager Allstate Insurance Company
Jessica Schwab Advertising Brand System Professional IBM Corporation
Rachel Schwartz   Deloitte
Stephanie Schwartz Director, Advertising & Brand Nationwide
Liz Seniff Online Marketing Manager Travelers Insurance
Mark Senter   Regions Financial Corp.
Naina Sharma Online Marketing Associate Manager Penguin Random House
Jon Shen Sr. Director, Interactive Marketing ConAgra Foods Inc.
Melissa Shideleff Digital Strategy and Solutions, Associate Director Shire Pharmaceuticals Inc.
Rosina Shiliwala Director, North America Netherlands Board of Tourism and Conventions
Kathryn Sillavan Interactive Marketing Manager SeaWorld Parks & Entertainment
Barbara Siminerio Global Marketing Manager Vision Service Plan, Inc.
Bill Simon Digital Marketing Director American Family Insurance
Erica Simpson Vice President Bank of New York Mellon
Kay Slaven Director Digital Marketing Student Loans Discover Financial Services, Inc.
Travis Smith Director, Digital Marketing CoE Brown-Forman Corporation
Karen Somerville Market Development and Integration AARP
Marcene Sonneck Associate Brand Manager, Digital Marketing Hormel Foods Corporation
Christopher Sorgie Corporate Vice President, Advertising New York Life Insurance Company
Daniel Sparks Strategic Sourcing Consultant AFLAC, Inc.
Jessica Stafford Director, Consumer Marketing AutoTrader.com, LLC
Donna Stamp Marketing Procurement Director Enterprise Holdings Inc.
Francie Staub Director, Digital Advertising and EMarketing TD AMERITRADE Holding Corp.
Brian Still VP, Brand Identity & Execution Wells Fargo & Co.
Heather Strohm VP Digital Marketing Regions Financial Corp.
Rick Stuhr Senior Brand Manager, Ore-Ida H. J. Heinz Company
Destene Styles Communication Strategy TD AMERITRADE Holding Corp.
Amanda Sumner ECommerce Manager Hilton Worldwide
Noah Szporn Category Director Nutella Ferrero USA, Inc.
Cara Tabatchnick Global Digital Strategy Director American International Group, Inc.
Myra Tamayo-Byun Senior Product Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Kevin Tang IT Leader, Life Sciences China General Electric Company
Kisha Tapangan Associate Manager, Digital Marketing - Boys Brands Hasbro, Inc.
Dorothy Thames   Visit Florida, Inc.
Michael Therrien MEA Digital and Transformation Leader IBM Corporation
Michelle Thomas Sr. Brand Marketing Manager Expedia, Inc.
Todd Thorson Product Marketing Blue Shield of California
Peter Tovar Managing Director, Global Brand Communications Legg Mason & Co., LLC
Andrea Traylor Digital Cross-selling Channel Integration Regions Financial Corp.
David Treier Marketing Director WellPoint, Inc.
Mary Troncoso   JPMorgan Chase & Co.
Clinton Tucker Website Marketing Manager Benjamin Moore & Co.
Stacy Vargas   PGA TOUR, Inc.
Thomas Vass Head of Marketing - Defined Contribution State Street Global Advisors
Christian Verdu Online Marketing Manager Penguin Random House
Heather Virasteh Senior Program Manager, Marketing SourceAmerica
Sal Vitale Category Lead, Media Procurement Johnson & Johnson
Brian Wallace Vice President, Strategic Marketing Samsung Telecommunications America
Molly Ware Interactive Marketing The Goodyear Tire & Rubber Company
Nicole Watson Sr. Consumer Brand Manager PerkinElmer, Inc.
Philip Waxman Global Sourcing Manager, Media Boehringer Ingelheim Pharmaceuticals, Inc.
Kate Weis Assistant Digital Marketing & Loyalty Manager BP Lubricants
Kendall West VP, Online Brand Manager Bank of America
Risa Wexler Team Leader Pfizer Inc
Kristine White Sr, Online Customer Engagement Advance Auto Parts, Inc.
Lisa Wiatroski Manager, Integrated Marketing Communications Novartis Consumer Health, Inc.
David Williams Manager, Modeling & Analytics Disney World - CMR
Kim Williams Senior Global Manager Unilever United States, Inc.
Katie Willoth Communications Channel Manager Unilever North America
Belinda Wilson Associate Manager, Multicultural Marketing Strategy Disney Destinations LLC
Bruce Wilson Content Marketing Manager Busch Gardens Williamsburg
Tiffany Winbush Social Media Manager Hiscox
Karen Worthington SVP Bank of America
Hua Szu Yang   JPMorgan Chase & Co.
Wanda Young Sr Director Digital Marketing Walmart Stores, Inc.
Amanda Zaky Manager of Interactive Mars Snackfood US
Ronalee Zarate-Bayani Global Marketing Innovation Visa Inc.
Miguel Zorrilla Assistant Media Manager Mars Incorporated

Next Meeting(s)

Digital Marketing
Wednesday, September 10, 2014
New York , NY

Digital Marketing
Wednesday, November 12, 2014
New York , NY

Prior Meeting(s)

Digital Marketing
Wednesday, May 14, 2014
New York , NY

Digital Marketing
Thursday, April 10, 2014
Atlanta , GA

Digital Marketing
Tuesday, February 4, 2014
New York , NY

ANA Committee Member Testimonials

"ANA committees are an invaluable way to learn more about key industry issues, trends and best practices from other advertisers and industry experts. I always learn something I can apply to my job and share with others on my team."
Eve Reiter, VP, Global Agency Relations, American Express and Chair of ANA Agency Relations Committee

Read more >

Upcoming Meetings

Advertising Financial Management, West Coast Chapter

Los Angeles, CA

Advertising Financial Management

New York, NY

Digital Marketing

New York, NY

Production Management

New York, NY

Brand Management

New York, NY

Mobile Marketing

New York, NY

Midwest Digital & Social

Chicago, IL

Sponsorship & Event Marketing

Chicago, IL

Integrated Marketing

Chicago, IL

Media Leadership, West Coast Chapter

Union City, CA

Full Committee Schedule