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Digital Marketing Committee

Digital media has become a part of consumer's daily lives and they have become accustomed to viewing content and connecting with people wherever and whenever they want. Social media and viral videos have especially exploded in the last few years. Despite this rapid growth, clients have many questions and their issues include measurement, agency selection, internal org structure, and relinquishing control to the consumer while trying to influence the dialogue.

The Digital Marketing Committee is for members who lead digital marketing and/or initiatives at their organizations.  We will drive industry thought leadership, share best practices and expertise, and facilitate discussion and topics to inform better decision making.  The committee will provide a forum for members to elevate themselves and their respective organizations via interaction with their peers as well as an outside perspective from invited guests.  

This committee helps program the annual ANA Digital & Social Media Conference, next planned for July 13-15, 2014 at St. Regis Monarch Beach, Dana Point, CA. Click here for more information.

Committee Chair: Tom Cunniff

Discussion Topics

  • Organizing your company to “win” in digital
  • Interactive TV
  • Social Media/Networking
  • Mobile Marketing
  • Gaming
  • Online video
  • Measurement
  • Privacy
  • Agency and vendor management/relations
  • Role of traditional and digital/newer media within overall integrated marketing mix
  • Data management

Leadership Initiatives

Media Buying's Evolution Challenges Marketers
The rise of digital media and the increasing use of new, automated, impression-by-impression platforms for planning, buying, and measuring all forms of media have upended traditional marketing and media buying processes. ANA teamed with Forrester Research to better understand how marketers in charge of important media budgets are coping with this evolution.  The research focuses on media transparency, programmatic buying, and metrics.

Optimizing Integrated Multi-Screen Campaigns Survey
This survey was conducted by ANA in partnership with Nielsen. Integrated multi-screen campaigns are defined as campaigns that have the same set of marketing objectives and run during a similar timeframe across two or more screens, including TV, computer, tablet, mobile phone, and digital place-based media. The objectives of this survey included assessing the importance of integrated multi-screen campaigns, evaluating the metrics used to measure their success, examining the attributes that can lead to increased spend on multi-screen campaigns, ascertaining the importance of the different screen types, and determining the ad formats best suited for integrated multi-screen advertising.

Agency Trading Desks White Paper
The purpose of this document is to educate ANA members on agency trading desks regarding what they are, what they do, potential benefits, questions to ask, and more.

Name Title Company
Marzuq Abdulrahman Member Assoc. Director-eBusiness Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Gordon Abel Member Executive Director, Digital Marketing Group JPMorgan Chase & Co.
David Abergel Member Global Digital Marketing Specialist Alcon Laboratories, Inc.
Darlene Abubakar Member Senior Director, National Advertising and Marketing Programs Amtrak-National Railroad Passenger Corp.
Khurrum Ahmad Member Product Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Marc Alberto Member Content Manager Hiscox
Cliff Alexander Member Market Manager Vision Service Plan, Inc.
Kristen Alliger Member Assistant Vice President T. Rowe Price Investment Services
Yadira Ambert Member Marketing Associate Disney World
Ian Anderson Member Marketing Associate Disney Destinations LLC
Karun Appapogu Member Search Marketing Manager Vanguard Group, Inc.
Maria Arbusto Member Director, Digital Strategy IBM Corporation
Leslie August Member Sr. Manager Digital Subway
Diane Augustine Member Director, Patient Loyalty Aspen Dental Management Inc.
Matthew Ausperk Member   Meyer Distributing
Phoukham Baccam Member RIS The Principal Financial Group
Melissa Bannon Member Sr. Manager, Content Strategy Samsung Electronics North America
Richard Baron Member Executive Director, Customer Development Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Jill Barry Member Marketing Communications Manager Activision
Sarah Bathrick Member 2VP, Digital Marketing Travelers Insurance
Maryanne Bayoumy Member Senior Brand Manager Lebanon Seaboard Corporation
Clay Bellew Member Director, Online Sales and Marketing TXU Energy Retail Company LLC
Stevie Benjamin Member Sr. Director Digital & Media MillerCoors LLC
Steven Berger Member Senior Vice President, Media Insight Combe Incorporated
Heather Bergstein Member Channel Communications Manager, Skin (US) Unilever United States, Inc.
David Berlin Member U. S. Marketing Director, Heavy Duty/OEM BP P.l.c.
Karen Best Member Director, Advertising Bristol-Myers Squibb Company
Chris Bigda Member Media and Interactive Manager Coca-Cola North America
Peter Bingaman Member Vice President, Marketing and Communications MSC Industrial Supply
Kieran Blanks Member Excelsior Public Service Fellow / Gaming Commission New York Lottery
Bonnie Blaszak Member Strategic Sourcing Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Andrew Bober Member Director, Product Management SAS Institute Inc.
Wendy Bolivar Member Digital Marketing Specialist H. J. Heinz Company
Lisa Bongiovi Member Program Manager MasterCard Worldwide
Erin Bonsang Member Director Hasbro, Inc.
Roberta Borst Member Marketing Director Allstate Insurance Company
Natalie Bowman Member Director, Social & Sponsorships Microsoft Corporation
Seth Brewer Member Senior Director, Digital Marketing Travelers Insurance
Tara Broughton Member Digital Marketing Specialist Live Nation, Inc.
Donna Bruce Member Purchasing Group Manager The Procter & Gamble Company
Adrienne Burcat Member   Wells Fargo & Co.
Michelle Butz Member Media Manager Allstate Insurance Company
Michael Buzzeo Member Head of International Marketing Forex Capital Markets
Melissa Byrd Member Sr. Manager, Marketing & Strategy American Express Company
Cassaundra Callon Member Sr. Marketing Specialist Chiquita Brands International, Inc.
Tracy Camarata Member Marketing Manager MetLife, Inc.
Carmen Campbell Member Senior Marketer T. Rowe Price Investment Services
Loraine Campbell Member Sr. Marketing Manager USAA
Scott Campbell Member General Manager Colgate-Palmolive Company
Orla Carey Member Manager, Advertising and DM Tourism Ireland
Jennifer Carli Member Director, Cda. Advertising , Corp Marketing Bank of Montreal
Erik Carlson Member Interactive Marketing Manager Pella Corporation
Steven Carter Member Director of Media Capital One Services, Inc.
Brooke Caruso Member IMCI Specialist Novartis Consumer Health, Inc.
Rachel Caruso Member Lead Project Manager, Customer Experience Group National Grid
Christina Ranhee Chang Member   Capital One Services, Inc.
May Choy Member Senior Business Analyst Penguin Random House
Susanna Church Member Sr. Marketing Manager Adobe Systems Incorporated
Amanda Cifone Member Sr. Associate - Brand Strategy Capital One Services, Inc.
Amy Clark Member Manager of Digital Activation PepsiCo, Inc.
Sean Clark Member Brand Marketing Director Alcon Laboratories, Inc.
Dan Clifford Member SVP Marketing Express
Jeff Cloud Member Director, Customer Relationship and Mobile Marketing General Growth Properties, Inc.
Jason Cohen Member Senior Director, Digital Marketing Columbia Records, Division of Sony Music
Abby Cohn Member Vice President, Marketing and Advertising CIT Group, Inc.
Kelly Colbert Member Staff VP, Advertising & Social Media WellPoint, Inc.
Erin Cole Member Digital Partnership Manager PGA TOUR, Inc.
Matthew Colleran Member Director Hasbro, Inc.
Julie Collins Member Director, Global Digital Marketing Alcon Laboratories, Inc.
Greg Comolli Member Senior Manager, Brand Advertising Wells Fargo & Co.
Kathleen Coney Member Director, Brand Marketing Fairfield Inn & Suites Marriott International, Inc.
Sarah Cooper Member Global Media Manager, Coty Prestige Global Media & IMC Team Coty Prestige
Joseph Corriero Member Director, Digital Marketing for GWIM/GBAM + GCB Bank of America
Frank Cotignola Member Cons Insights Manager, Knowledge Management Mondelez International, Inc.
James Cowsert Member Director of Advertising and Brand Strategy Voya Financial
Michelle Cracraft Member Marketing Associate Unilever Bestfoods North America
Thomas Cunniff Chair    
Jen Curtis Member Content Manager CarMax Auto Superstores, Inc.
Andrew Cytroen Member Senior Integrated Marketing Manager Johnson & Johnson
Kim D'Aloise Member   Colgate-Palmolive Company
Jodi Daniels Member Director of Privacy AutoTrader.com, LLC
Mike Dauberman Member VP Marketing & Interactive The Goodyear Tire & Rubber Company
Rishi Dave Member Sr. Manager, LE Online Marketing Dell Inc.
David Davidovic Member Founder pathForward
Aniko DeLaney Member Managing Director Bank of New York Mellon
Melissa Delaney Member Vice President, Global Web Services Legg Mason & Co., LLC
Jim Delash Member Director, Digital Marketing & Media GlaxoSmithKline
Joseph DelGiorno Member Sr. Analyst Strategic Sourcing-Marketing Gap Inc.
Robert DellaCamera Member Director, Global Marketing Communications Covidien Inc.
Lawrence DiCapua Member Global Revenue Marketing Leader General Electric Company
Alexandra Dimodica Member   Deloitte
Bruce Dincin Member Senior Director, Media Strategy Choice Hotels International, Inc.
Nick Distasi Member Senior Manager, Purchasing Sanofi-Aventis
Corinne Dizon Member   MUFG Union Bank, N.A.
David Dobbins Member Director Global Media, Sourcing Boehringer Ingelheim Pharmaceuticals, Inc.
Laura Donahue Member Vice President, Advertising CarMax Auto Superstores, Inc.
Michael Donnelly Member SVP, Group Head Global Digital Marketing MasterCard Worldwide
Cinthia Douglas Member Associate Marketing Manager Walt Disney Parks and Resorts
Lisa Dreeke Member Director, Integrated Marketing Johnson & Johnson
Marjorie Dufek Member Director, Digital Marketing Brown-Forman Corporation
Claudio Duran Member Digital Manager ADT Security Services
Ward Eames Member President The National Theatre for Children
Melissa Eckert Member Client Strategist Vistaprint
Michael Edwards Member Dir-Digital & Consumer Mktg Amway Corporation
Rich Ehrmann Member Manager, Media Bayer Corporation
Christine Etheredge Member VP, New Product Development American Express Company
Ivey Evans Member Digital Marketing Manager AFLAC, Inc.
Darren Eyster Member Manager of Digital Marketing, Social Media General Growth Properties, Inc.
Karen Fendrich Member Global Creative Strategy Manager Pfizer Inc
Carlos Figueroa Member Project Manager, WDPRO Walt Disney Parks and Resorts
Valeria Fiorito Member Associate Director of Marketing Columbus Foods
Rosann Fisher Member Growth Manager AstraZeneca Digital Centers of Excellence
Alison Flack Member Media Director Lord & Taylor
Caitlin Florance Member Partner & Professions Manager Hiscox
Eboni-Starr Floyd Member Project Manager, Dulcolax Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Julie Foor Member Media Specialist IKEA North America
Patricia Foster Member Director, Consumer & Winback/Winover Exec. Verizon Communications
Vincent Frezzo Member Director, Global Media, Digital and Integrated Communications Coty Prestige
Kristin Fritz Member Content Director, Digital Channel & Marketing Development Penguin Random House
Bernie Fussenegger Member Director, Digital Marketing Papa John's International, Inc.
Adam Gagliardo Member Director, Digital Marketing & Social Media Burger King Corporation
Alexandra Galindez Member Client Partner Facebook
Jennifer Gardner Member Director, Media Investment & Partnerships Unilever United States, Inc.
Cynthia Gedemer Member Marketing Manager Discover Financial Services
Peter George Member   Boehringer Ingelheim Pharmaceuticals, Inc.
Jacqueline Geyfman Member Marketing Manager, B2B Choice Hotels International, Inc.
Linda Gharib Member SVP, Digital Marketing Citibank, N.A.
Debra Giampoli Member Director, Global Strategic Agency Relations Mondelez International, Inc.
Jenny Giles Member Local Planner CarMax Auto Superstores, Inc.
Allen Ginsberg Member Media Director Voya Financial
Jennifer Gomes Member Social Media Manager WellPoint, Inc.
Lisa Graham Member Senior Marketing Communications Specialist SEI
Bruno Gralpois Member Co-Founder & Principal Agency Mania Solutions
Scott Grenz Member Director Media Buying NA GlaxoSmithKline
Brett Groom Member SVP, Content Integration and Activation ConAgra Foods Inc.
David Grueneberg Member Sr. VP Global Lead Advertising & Marketing Citigroup Inc.
Cheryl Guerin Member EVP, Group Executive - US Marketing MasterCard Worldwide
Jack Haber Member Vice President, Global Advertising and Digital Colgate-Palmolive Company
Lauren Hackett Member Director, Communications & Social Media Consumers Reports
Rob Haines Member Manager, Marketing Service Experts Inc.
Tiffany Hall Member VP, Marketing Transactions Counsel MasterCard Worldwide
Denise Harlacher Member Manager, Strategic Sourcing Boehringer Ingelheim Pharmaceuticals, Inc.
Nicole Harris Member Social Media Coordinator Liberty Mutual Insurance Company
Tracey Haun Member Enterprise Communication Lead - Collaboration DuPont Crop Protection
Erika Heald Member Head of Social Media & Content Marketing Anaplan
Joye Hehn Member   Regions Financial Corp.
Melissa Herard Member Sr. EBusiness Marketing Consultant MetLife, Inc.
Lisa Hicks Member Global Digital Strategy IBM Corporation
Michael Hicks Member Associate Director Procurement Novo Nordisk Pharmaceuticals, Inc.
Pamela Hinkle Member Marketing Manager Knouse Foods Cooperative, Inc.
Thomas Hoehn Member Senior Director, Marketing - Digital/Social Walmart Stores, Inc.
Hunter Hoffmann Member Head of US Communication Hiscox
Brian Hovis Member Vice President, Digital Marketing and Acquisition Experian Consumer Services
John Howell Member Vice President, Marketing Enterprise Holdings, Inc.
Albert Hsu Member Cross Cultural Marketing Boehringer Ingelheim Pharmaceuticals, Inc.
Mark Huffman Member Executive Production Manager The Procter & Gamble Company
Alec Hughes Member SVP/Millennial Segment Leader Wells Fargo & Co.
Christine Hung Member Senior Marketing Manager Penguin Random House
Barbara Husain Member Marketing Manager Vanguard Group, Inc.
Kim Iannucci Member Director MasterCard Worldwide
Rosemarie Iannucci Member Senior Manager, Digital & Integrated Media Solutions Pepsico, Inc
Carole Irgang Member Consultant Godiva Chocolatier, Inc.
Kristine Jackson Member Director, Strategic Communications and Partnership Marketing National Rural Electric Cooperative Association
Susan James Member Director of Marketing Barbara Bush Foundation for Family Literacy
Ellen Jameson Member Senior Manager Pfizer Inc
Eric Johns Member Integrated Marketing Manager Johnson & Johnson
Matt Johnson Member Head of Digital State Farm Mutual Automobile Insurance Co.
Douglas Jones Member Manager, PR Pharmavite LLC
Susan Jones Member Media Director Diageo North America, Inc.
Amanda Jorgensen Member CHC Brand Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Phyllis Joseph Member Senior Lead, Communications Manager - Foods Unilever
Corey Kaczmarek Member Market Manager IBM Corporation
Gary Kane Member Marketing Director - Licensed Brands Disney Theatrical Productions Ltd.
Terry Kang Member Buyer Toyota Motor Sales U.S.A., Inc.
Matt Kaudy Member Vice President, Marketing and Business Development NASA Federal Credit Union
Cindy Kee Member Sr. Brand Manager, Excipial Galderma Labs
Kristina Kelker Member Associate Product Manager Merck Consumer Care
Allison Kelley Member Director, Digital & Mobile Marketing Amtrak-National Railroad Passenger Corp.
Scott Kelly Member Marketing Communications Manager Ford Motor Company
Lance Kinerk Member Global Digital Leader, Enterprise and Industrial Ingersoll Rand
Lori King Member Sr. Product Manager, Claritin Merck Consumer Care
Cynthia Kleinbaum Member Director - Loyalty Marketing Gilt Groupe, Inc.
Irina Kopp Member Manager, Interactive Development American Express Company
Pamela Kornfeld Member Director, Green Product Management American Express Bank, Ltd.
Rob Krin Member Manager BP Lubricants
Cindy Kringelis Member Associate Director Verizon Wireless Inc.
Beverly Kucharski Member Service Lead - Marketing Websites Boehringer Ingelheim Pharmaceuticals, Inc.
Margie Kupfer Member DVP, Director of Advertising Lord & Taylor
Connie Kwok Member Media Director JPMorgan Chase & Co.
Michelle Laflin Member Media Supervisor Brown-Forman Media Services
Jason Lakeman Member Senior Marketing Manager Robert Half International
Joe Lampert Member    
Tiana Lang Member Director, Media & Digital Bacardi U.S.A., Inc.
Beth Lange Member Digital Marketing Mercedes-Benz USA, LLC
Matt Lattman Member Director, Acquisition Marketing, Small Business Banking Capital One Services, Inc.
Elaine Lawson Member Vice President/Business Leader, U.S. Consumer & Digital Marketing MasterCard Worldwide
Joe LeClair Member Marketing Program Manager, Marketing Communications Liberty Mutual Group
James Lee Member Director, Marketing Cognizant Technology Solutions
Katie Lee Member Global Account Manager Intel Corporation
Katy Lee Member Marketing/Ad Specialist IKEA North America
Maria Lettman Member Director of Social Media Cargill Inc.
Nina Levermore Member Marketing Communications Mgr Merck & Co.
Morgan Lewis Member Manager, Advertising, Media and Brand SeaWorld Parks and Entertainment
Jeff Liipfert Member Associate Director AT&T Inc.
Farrah Linden Member Media Manager L'Oréal USA
Joy Lindsey Member Membership Marketing Manager National PTA
Colin Linggo Member Director of Marketing & Media Paramount Pictures
Shane Loercher Member Category Manager, Agencies and Media Johnson & Johnson
Angela Lograsso Member Group Manager Verizon Communications
Elliot Lum Member Vice President, Strategic Marketing Columbia Records, Division of Sony Music
Michael Lummus Member Digital Marketing Solutions Manager Teradata Operations, Inc.
Kathy Machuzak Member Sr. Product Manager Bristol-Myers Squibb Company
Rubina Malbari Member Executive Director, Media & Marketing Services Estee Lauder Companies Inc.
Jay Mandel Member Vice President, Global Digital Marketing MasterCard Worldwide
Monya Mandich Member Director, Marketing Expedia, Inc.
Kristen Manning Member Digital Marketing & CRM Mercedes-Benz USA, LLC
Andre Marciano Member Director, Media & Integrated Communication Pernod Ricard USA
Isabel Marsh Member VP, Display Acquisition Citibank
Laura Marshall Member Assistant Marketing Manager Knouse Foods Cooperative, Inc.
Amy Martin Member Marketing Director Constellation Wines U.S.
Melissa Mautz Member Associate Director, Marketing Services Almond Board of California
Elizabeth Mayer Member Public Relations Manager Watkins Glen International
Liam McCarten Member Digital Marketing Manager Reckitt Benckiser
Ethan McCarty Member Digital Expertise Enablement IBM Corporation
JoAnn Mccormack Member Sr. Digital & Activation Manager Novartis Consumer Health, Inc.
Donna McCullough Member Manager, Corporate Branding Prudential Insurance Company of America
Jennifer McDonald Member SVP, Digital Sales and Marketing Bank of America
Ben McLeod Member SVP, Regions Corporate Marketing Regions Financial Corp.
Rick McLeod Member Senior Principal Business Analyst Boehringer Ingelheim Pharmaceuticals, Inc.
Katherine Mears Member   Regions Financial Corp.
Adrienne Melton Member Manager, Agency Management Genentech, Inc.
Laura Misdom Member Director, Global Brand Management Avaya Inc.
Sandra Moll Member Corporate Web Marketing Manager Liberty Mutual Group
Davena Monstrola Member   Lowe's Companies, Inc.
Paige Montgomery Member National Digital Marketing Manager Deloitte
Deven Moore Member Marketing Coordinator Randstad North America
Andre Moraes Member   Penguin Random House
Kim Morales Member Senior Manager, Media Services Bloomin' Brands, Inc.
Ofelia Morera Member Senior Staff, Brand Management Verizon Communications
Seth Morris Member Online Media Manager Penguin Random House
Dawn Mortimer Member Creative Development Manager American Family Insurance
Chris Moseley Member Senior Vice President, Product Management and Brand Oversight Rockettes, MSG Entertainment
Thomas Mossbeck Member Digital & Social Media Specialist McKee Foods Corp.
Kate Motzer Member Social Media & Digital Influence IBM Corporation
John Mudgett Member Marketing Medtronic, Inc.
David Mullan Member Research Manager Morgan Stanley - New York
Steve Mura Member Digital Marketing Director MillerCoors LLC
Colin Murphy Member Head of Email - Digital Marketing Group JPMorgan Chase & Co.
Elizabeth Murphy Member VP Marketing Technology State Street Global Advisors
George Murray Member Senior Vice President, Marketing Sterling Jewelers, Inc.
Melissa Musgrove Member Social Media Community Manager Regions Financial Corp.
Larry Nagel Member Manager EMarketing MetLife, Inc.
Sarah Nance Member Digital Marketing Specialist Darden Restaurants
Deb Nevins Member Associate Director Integrated Digital Media Boehringer Ingelheim Pharmaceuticals, Inc.
Hy Nguyen Member Director Marketing Toys 'R' Us, Inc.
Kristina Nielsen Member VP, Interactive Marketing Bank of the West
Jessica Nightingale Member Marketing Manager Orange Leaf Frozen Yogurt
Sharifah Niles-Lane Member Director, Social Media John Hancock Financial Services, Inc.
Kelly Niszczak Member Media Specialist IKEA North America
Danielle Norwood Member Digital Marketing Manager U.S. Cellular Corporation
Heidi Novak Member Director, E-Commerce PMO Sterling Jewelers, Inc.
Alan Numsuwan Member Marketing Manager Deloitte
Brendan O'Marra Member Director, Integrated Marketing Communications Sun Products Corp.
Tom O'Toole Member   Vision Service Plan, Inc.
Adam Orton Member Sr. Marketing Associate, Coinstar Outerwall Inc.
Gary Osifchin Member Senior Director, Wholesome Sweet, Entrepreneurial and Channels Mondelez International, Inc.
Juan Pablo Mejia Member   Colgate-Palmolive Company
Alyson Paine Member Online Marketing Manager Salesforce.com
Robert Painter Member Vice President, Corporate Marketing Cognizant Technology Solutions
Rohit Parbhakar Member Senior Manager, Digital Marketing McKesson Corporation
Namrata Patel Member Director, Digital Marketing City Year Inc.
Gail Perlow Member   Independent
Keary Phillips Member Internet Marketing Program Manager Allstate Insurance Company
Yorky Pichardo-Binet Member Manager, Global Market Research Merck & Co.
Patricia Pilkonis Member Head of Advertising, Americas UBS Financial Services Inc.
Anthony Plescia Member Social Media Analyst Blackberry Limited
Rob Pongonis Member Brand Manager Great Southern Wood Preserving, Inc.
Whitney Porter Member Sr. Marketing Manager, Digital and Automation Ferguson Enterprises
Jennifer Pouchot Member Director of Creative Services SEI
Jennifer Powers Member Regional Marketing Officer Seacoast National Bank
Chelsea Prosser Member   Legg Mason & Co., LLC
Brian Pruitt Member Director, Brand Media Arby's Restaurant Group
Francesca Puglisi Member Associate Marketing Manager Transitions Optical, Inc.
Bawana Radhakrishnan Member Associate Director, LATAM Indirect Procurement Colgate-Palmolive Company
Wilson Raj Member Principal Product Marketing Consultant SAS Institute Inc.
Carleen Ramirez Member Manager, Interactive Marketing Nestlé USA
Meara Ranadive Member Digital Marketing Consultant T. Rowe Price Group, Inc.
Joe Rand Member Vice President Yellow Shoes Operations Walt Disney Parks and Resorts
Jill Rankin Member Sourcing Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Renee Reeves Member Global Sourcing Manager, Marketing Apple Inc.
Kris Reybitz Member Institutional Marketing SEI
Donna Richardsen Member Director, Global Digital Marketing Colgate-Palmolive Company
Elena Riley Member Email Marketing Associate Consumers Reports
Lacey Rodgers Member Communications Leader General Electric Capital Services, Inc.
Mary Rodgers Member Director, Marketing Communications Cuisinart
David Rodriguez Member Global Consumer Insights General Mills, Inc.
Ariadna Rodriguez Hefke Member Director Corporate Marketing Paychex Inc.
John Rogers Member Digital Marketing Manager Walt Disney Parks and Resorts
Ilene Rosen Member Communications Technology Manager GE Healthcare
Joseph Rosenbaum Member Partner Reed Smith LLP
Julia Rosenfield Member Advertising Manager Aetna Inc.
Adianec Ross Member Senior Marketing Consultant New York Life Insurance Company
Jerry Ross Member Publications Supervisor United Parcel Service, Inc. (UPS)
Claire Rust Member Sourcing Manager, Indirect Procurement Colgate-Palmolive Company
John Salai Member Senior Manager, Digital Marketing Subway
Marc Salzo Member Executive Director, IT M&S Global Head of Channel Engagement Boehringer Ingelheim Pharmaceuticals, Inc.
Shani Sandy Member Creative Director S&P Capital IQ
Debra Sangiuliano Member Director, Professional Media Pfizer Inc
Brad Santeler Member Director, External Media Abbott Laboratories
Angela Santiago Member Marketing Strategy Associate JPMorgan Chase & Co.
Kelley Satterthwaite Member Digital Marketing Manager Stanley Black & Decker, Inc.
Karen Schade Member Senior Manager, Procurement GlaxoSmithKline
Gwen Schaefer Member Program Associate Disney Destinations LLC
Ross Schmadebeck Member Manager, Interactive Marketing Orlando SeaWorld Parks and Entertainment
Heidi Schultz-Berns Member Marketing Manager Allstate Insurance Company
Jessica Schwab Member Advertising Brand System Professional IBM Corporation
Rachel Schwartz Member   Deloitte
Stephanie Schwartz Member Director, Advertising & Brand Nationwide
Mark Senter Member   Regions Financial Corp.
Naina Sharma Member Online Marketing Associate Manager Penguin Random House
Jon Shen Member Sr. Director, Interactive Marketing & CP ConAgra Foods Inc.
Melissa Shideleff Member Digital Strategy and Solutions, Associate Director Shire Pharmaceuticals Inc.
Rosina Shiliwala Member Director, North America Netherlands Board of Tourism and Conventions
Kathryn Sillavan Member Interactive Marketing Manager SeaWorld Parks & Entertainment
Barbara Siminerio Member Global Marketing Manager Vision Service Plan, Inc.
Bill Simon Member Digital Marketing Director American Family Insurance
Erica Simpson Member Vice President Bank of New York Mellon
Kay Slaven Member Director Digital Marketing Student Loans Discover Financial Services, Inc.
Travis Smith Member Director, Digital Marketing CoE Brown-Forman Corporation
Karen Somerville Member Market Development and Integration AARP
Marcene Sonneck Member Associate Brand Manager, Digital Marketing Hormel Foods Corporation
Christopher Sorgie Member Corporate Vice President, Advertising New York Life Insurance Company
Daniel Sparks Member Strategic Sourcing Consultant AFLAC, Inc.
Mike Spear Member Community Manager Corbis Entertainment
Jessica Stafford Member Director, Consumer Marketing AutoTrader.com, LLC
Donna Stamp Member Marketing Procurement Director Enterprise Holdings Inc.
Francie Staub Member Director, Digital Marketing TD AMERITRADE Holding Corp.
Brian Still Member VP, Brand Identity & Execution Wells Fargo & Co.
Heather Strohm Member VP Digital Marketing Regions Financial Corp.
Rick Stuhr Member Senior Brand Manager, Ore-Ida H. J. Heinz Company
Destene Styles Member Communication Strategy TD AMERITRADE Holding Corp.
Amanda Sumner Member ECommerce Manager Hilton Worldwide
Noah Szporn Member Category Director Nutella Ferrero USA, Inc.
Cara Tabatchnick Member Global Digital Strategy Director American International Group, Inc.
Myra Tamayo-Byun Member Senior Product Manager Boehringer Ingelheim Pharmaceuticals, Inc.
Kevin Tang Member IT Leader, Life Sciences China General Electric Company
Kisha Tapangan Member Associate Manager, Digital Marketing - Boys Brands Hasbro, Inc.
Eric Tash Member Social Media Manager Prestige Brands, Inc.
Dorothy Thames Member   Visit Florida, Inc.
Michael Therrien Member MEA Digital and Transformation Leader IBM Corporation
Michelle Thomas Member Sr. Brand Marketing Manager Expedia, Inc.
Todd Thorson Member Product Marketing Blue Shield of California
Peter Tovar Member Managing Director, Global Brand Communications Legg Mason & Co., LLC
Andrea Traylor Member Digital Cross-selling Channel Integration Regions Financial Corp.
David Treier Member Marketing Director WellPoint, Inc.
Mary Troncoso Member   JPMorgan Chase & Co.
Clinton Tucker Member Website Marketing Manager Benjamin Moore & Co.
Stacy Vargas Member   PGA TOUR, Inc.
Thomas Vass Member Head of Marketing - Defined Contribution State Street Global Advisors
Christian Verdu Member Online Marketing Manager Penguin Random House
Heather Virasteh Member Senior Program Manager, Marketing SourceAmerica
Sal Vitale Member Category Lead, Media Procurement Johnson & Johnson
Brian Wallace Member Vice President, Strategic Marketing Samsung Telecommunications America
Molly Ware Member Interactive Marketing The Goodyear Tire & Rubber Company
Alvis Washington Member Sr. Director Physical & Digital Marketing Walmart Stores, Inc.
Nicole Watson Member Sr. Consumer Brand Manager PerkinElmer, Inc.
Philip Waxman Member Global Sourcing Manager, Media Boehringer Ingelheim Pharmaceuticals, Inc.
Kate Weis Member Assistant Digital Marketing & Loyalty Manager BP Lubricants
Kendall West Member VP, Online Brand Manager Bank of America
Risa Wexler Member Team Leader Pfizer Inc
Kristine White Member Sr, Online Customer Engagement Advance Auto Parts, Inc.
Lisa Wiatroski Member Manager, Integrated Marketing Communications Novartis Consumer Health, Inc.
David Williams Member Manager, Modeling & Analytics Disney World - CMR
Katie Willoth Member Communications Channel Manager Unilever North America
Belinda Wilson Member Associate Manager, Multicultural Marketing Strategy Disney Destinations LLC
Bruce Wilson Member Content Marketing Manager Busch Gardens Williamsburg
Tiffany Winbush Member Social Media Manager Hiscox
Karen Worthington Member SVP Bank of America
Hua Szu Yang Member   JPMorgan Chase & Co.
Wanda Young Member VP Media & Digital Marketing Walmart Stores, Inc.
Amanda Zaky Member Manager of Interactive Mars Snackfood US
Ronalee Zarate-Bayani Member Global Marketing Innovation Visa Inc.
Miguel Zorrilla Member Assistant Media Manager Mars Incorporated

Next Meeting(s)

Digital Marketing
Wednesday, November 12, 2014
New York , NY

Prior Meeting(s)

Digital Marketing
Thursday, February 9, 2012
New York , NY

Digital Marketing
Tuesday, May 1, 2012
New York , NY

Digital Marketing
Thursday, September 13, 2012
New York , NY

ANA Committee Member Testimonials

"ANA committees are an invaluable way to learn more about key industry issues, trends and best practices from other advertisers and industry experts. I always learn something I can apply to my job and share with others on my team."
Eve Reiter, VP, Global Agency Relations, American Express and Chair of ANA Agency Relations Committee

Read more >

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