The Television Advertising Committee addresses issues of relevance to national advertisers who use the medium. It represents member interests to broadcasters, television trade associations, relevant research companies, and regulators.
This committee helps program the annual ANA TV & Everything Video Forum, next planned for February 28, 2008.
Download a copy of the exclusive ANA survey (250 KB pdf file)
Prevalent Topics
- Television audience measurement
- The upfront
- Personal video recorders (e.g., TiVo)
- Interactive TV
- Integrating commercial content into programming
- Cross platform programs
- Family friendly programming
- Branded entertainment
Upcoming Meeting Schedule
| Date | Location |
|---|---|
| Tuesday, September 23, 2008 | New York, NY |
| Wednesday, November 19, 2008 | New York, NY |
Prior Meeting Notes
| Date | Location |
|---|---|
| Wednesday, April 16, 2008 | New York, NY |
| Wednesday, January 23, 2008 | New York, NY |
| Thursday, November 15, 2007 | New York, NY |
| Tuesday, September 18, 2007 | New York, NY |
| Tuesday, June 12, 2007 | New York, NY |