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ANA Writes to House Energy and Commerce Committee Ahead of CFPA Markup

A markup of the Consumer Financial Protection Act in the House Energy and Commerce Committee has been announced for Thursday.  This bill, which creates a new Consumer Financial Protection Agency (CFPA) will cover many issues impacting the FTC as well.  The FTC is the most important regulatory agency regulating advertising and therefore has great significance to the whole advertising community and to the economy in general. 

We have provided a letter to the Committee discussing our serious concerns with the proposed changes in this area.

NOTE:  This information was crossposted at http://ana.blogs.com/jaffe/

Legislative and Regulatory Issues Tracking

ANA's Washington, DC office works to protect the ability of all marketers to communicate effectively with consumers.   The scope of legislation, regulations, and court cases impacting the marketing community continues to be extremely broad, extending to issues as diverse as online privacy, prescription drug advertising, restrictions on the tax deductibility of advertising costs and the regulatory powers of the Federal Trade Commission.

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Compendium of Legislative, Regulatory and Legal Issues

ANA's Washington, DC office plays a leading role in protecting the ability of all marketers to communicate effectively with consumers. At the end of each year, we prepare a Compendium which describes our efforts on the broad range of issues we have faced. 

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Alliance for Family Entertainment

The ANA Alliance for Family Entertainment (AFE) is a coalition of national advertisers, supported by the ANA, which represents almost 40% of all U.S. television advertising dollars..

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ANA and the American Association of Advertising Agencies (4A’s) conduct broadcast talent negotiations with the Screen Actors Guild (SAG) and the American Federation of Television and Radio Artists (AFTRA) through the Joint Policy Committee, or JPC.

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