Contact Conferees Now on Enhanced Powers for FTC

It is absolutely critical that marketers immediately contact conferees on the Wall Street reform legislation to express your opposition to the sweeping new regulatory powers that are given to the Federal Trade Commission (FTC) in the House version of this bill.

We have contacted you several times about these important issues. These provisions would greatly expand the regulatory powers of the FTC over almost every segment of the economy, including expedited rulemaking authority and enhanced civil money penalty authority. The Wall Street reform conference began last week and it is critical that conferees hear from the marketing community about the serious problems with these changes in FTC powers.

A background memo from Jim Davidson, our lobbyist with the Alliance for American Advertising is here. Talking points on these issues are here as well as contact information for the House conferees and Senate conferees.

If you have any questions about this matter, please contact Dan Jaffe ( or Keith Scarborough ( in ANA's Washington, DC office at (202) 296-1883.