The ANA School of Marketing has opportunities for individual marketers at any level to learn new skills, network with their peers, and walk away with best practices they can immediately start using the very next day.
Core Workshops for Practitioners
Whether new to the field or mid-career, these workshops allow marketers to master the fundamentals and learn skills and tactics to master their jobs so they can become an invaluable asset. These workshops help participants network with peers and share challenges and successes they can apply to their own marketing needs.
Innovation Labs for Senior Marketers
Innovation is the new currency for category leadership, and these labs help senior-level marketers capitalize on the fastest growing areas in the industry. Senior marketers participating in these innovation labs will design experiments and plans that explore new concepts that they can then bring to their teams and apply to their businesses.
Leadership Programs for CMOs
The ANA has partnered with experts from premier organizations and institutions to deliver workshops for CMOs that focus on how to lead marketing organizations into the future. CMOs participating in these leadership programs will experience a unique peer-level work collaboration that provides new perspectives on setting organizations up for future success.