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$6,000 Team Training Credit

ANA member companies, as part of their membership benefits, are offered one $6,000 credit annually. This credit can be used to fund a half-day course or offset the cost of a one- or multiple-day course.*

The ANA School of Marketing offers a comprehensive curriculum of marketing workshops. While the full complement of workshops is offered in one- or two-day options, many are also available in a half-day format, as noted on our curriculum page.

The standard workshop price is $12,000 for a one-day course and $24,000 for a two-day program. You can use your $6,000 credit to reduce the cost of the workshop.

 Use Your Training Credit now

You may use your training credit towards any one of the workshops below:

  Full Day
Half Day
Marketing Strategy & Process
Strategic Marketing
Aligning Marketing to Sales
Marketing Innovation  
Multicultural Marketing
Brand Building
The Art & Science of Brand Building
Brand Management Fundamentals  
Customer Centricity
Customer Centricity
From Insights to Great Messaging
Customer Experience Design
Marketing Plan Development
Marketing Plan In A Day  
Marketing Matters - Managing the Tools and Techniques to Take Brands to the Next Level  
Agency Relations
Optimizing Agency Relations
Assignment Briefing  
Elevating Your Creative
Optimizing Your Ad Production Spend: An Integrated Approach  
Marketing and Media Communications
Integrated Marketing Communications
Media Strategy  
Digital Marketing
Social Media
Mobile Marketing
Sports Sponsorship and Event Marketing  
Effective Email Marketing
Content Marketing
Effective Writing for Any Platform
ThinkLab Two Day Only  
Marketing Accountability
Business Acumen - How to Get the C-Suite to Listen
Measuring and Managing Marketing Performance  
Big Data for Marketers  
Procurement Beyond Savings

Other important information about the ANA's School of Marketing workshops:

*The training credit is available to ANA members whose dues are current. The credit can only be used to fund a half-day ANA School of Marketing on-site training workshop or reduce the cost of a one- or multiple-day onsite corporate workshop. It cannot be exchanged for any other ANA service, be used to reduce an ANA dues payment, or be given to another company. Each ANA member company can redeem only one $6,000 credit per company per dues year. This credit is good for a 12-month period, starting on the member company's anniversary month.

Upcoming Classes

*NEW WORKSHOP* Capability and Talent Leadership for CMOs

Philadelphia, PA

Winning Email Marketing Strategies

New York, NY

Mobile Marketing

New York, NY

*NEW WORKSHOP* Digital Innovation Lab: Organize Your Marketing Team for the Digital Age

New York, NY

From Insights to Great Messaging

New York, NY

Marketing To The New Majority

New York, NY

*NEW WORKSHOP* Business Transformation Leadership for CMOs

New York, NY

Content Marketing

New York, NY

The Art and Science of Brand Building

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

See full schedule