ANA Procurement Task Force

Mission

  • Define and elevate the role of marketing procurement.
  • Close the "gaps" on the value of procurement between procurement and internal marketing as well as procurement and external agencies.

The Procurement Task Force has the following initiatives:

  • Finance & Procurement Insights: these focus on the value and positive contributions of marketing procurement.
  • Procurement Mentoring: connects junior/less experienced marketing procurement professionals with senior-level marketing procurement professionals.
  • Procurement Webinars: a series designed to enhance the marketing and advertising knowledge of procurement professionals.