ANA Trainers


Jim Joseph

Jim Joseph is the Global CEO of Citizen Relations, a premiere brand communications agency with offices across multiple regions and with marquis clients across a spectrum of industries.

Entrepreneur of the Year, Agency of the Year, Consumer Launch Campaign of the Year, Most Creative Agency, Best Place to Work, Social Media Icon, Hall of Fame – these are the accolades that Jim Joseph has amassed through his long career in marketing. His experience spans virtually every consumer category including Health and Wellness, CPG, Food, Luxury, Entertainment, Technology, Financial Services, Automotive, and Hospitality.

Jim started his career on the client slide at Johnson & Johnson Consumer Products where he quickly became a new products launch specialist in oral care and skin care. Throughout his career he has led agencies in all major marketing disciplines including advertising, digital, CRM, retail, and now communications.

Hence his thought leadership in branding and integrated marketing.

Jim is an award-winning author of "The Experience Effect" series and an adjunct instructor at New York University where he teaches a graduate class in integrated marketing. With his daily blog he showcases the best of marketing and pop culture, so following Jim is like following the best of the best in the industry.