| |
 

Marjorie Dufek

Marjorie Dufek is the director, digital marketing for Brown-Forman Corporation, and the president of Amiga Marketing LLC, an agency she founded to help other companies increase the power of their digital marketing. She developed the strategies that created the largest and most engaged Facebook community in the spirits industry with Jack Daniel’s, launched the brand’s global responsive design web site, and pioneered the use of Twitter in the beverage-alcohol category to launch Jack Daniel’s Tennessee Honey in 2012. She has held a wide range of management positions with Brown-Forman since 1995. She led the Jack Daniel’s digital team from 2008 to 2012, and now leads the development of enterprise-wide digital marketing strategies. Prior to Brown-Forman, Marjorie held management positions in the biotech, direct marketing, and heavy manufacturing industries.

Marjorie is a member of the ANA’s Digital Marketing Committee and is an ANA Faculty member. She serves on the jury for the IAB MIXX Digital Advertising awards.

$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

Read more >

Upcoming Classes

*NEW WHARTON WORKSHOP* Business Transformation Leadership for CMOs

New York, NY

Creating a Business-Driven Content Strategy

New York, NY

*NEW WORKSHOP* Digital Innovation Lab: Building Brands Through Customer Experience

New York, NY

B-to-B Profitable Pricing Management

Chicago, IL

The Art and Science of Brand Building

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

*NEW WORKSHOP* Google mLab: Transforming Your Mobile Marketing Customer Experience

New York, NY

Mobile Marketing

New York, NY

Fundamentals of B-to-B Marketing: Building a Marketing Plan

Chicago, IL

*NEW WORKSHOP* Digital Innovation Lab: Creating Competitive Advantage through Data Analytics

New York, NY

See full schedule

Webinars