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Harry J. Gold

Harry Gold is the founder and chief executive officer of Overdrive Interactive, an award-winning digital marketing firm in Boston.  His primary mission is to create innovative online marketing programs and to share the strategies and tactics behind those programs.  Overdrive serves leading brands including Harley-Davidson, Samsonite, General Electric, Topps, Bazooka Candy Brands, Cold-EEZE, Avid, Dow Jones, John Hancock, AXA, AAA, Vistaprint, EMC, and IBM.  Prior to founding Overdrive, Mr. Gold was vice president, director of online media at Mullen.  Prior to Mullen, he served in new media posts at direct marketing firms Wickersham Hunt Schwanter and Berenson, Isham and Partners.  He began his career in 1995 with the founding of Interactive Promotions, helping firms such as Microsoft, Hard Rock Café, and Financial Times navigate the new frontiers of digital media and marketing.  He sold Interactive Promotion to Berenson, Isham and Partners in 1998.

Mr. Gold is a frequent lecturer on social media, online marketing, and search marketing for Search Engine Strategies, Media Bistro, AllFacebook Conference, and Harvard University.  He is also an instructor for the ANA and a columnist for the online marketing publication ClickZ.

$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

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Upcoming Classes

Content Marketing

New York, NY

Elevating Your Creative

New York, NY

The Art and Science of Brand Building

New York, NY

Marketing Plan in a Day

New York, NY

Marketing To The New Majority

Plano, TX

Big Data for Marketers

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

Media Strategy

New York, NY

Effective Writing For Any Platform

Celebration, FL

Integrated Marketing Communications

Orlando, FL

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Webinars

Best Practices for Developing Integrated Partnerships

Webinar 

Social Media's Murky Legal Waters

Webinar 

5 Keys To Activating Your Employees As Brand Advocates

Webinar 

Reaching Consumers on the Path To Purchase Thru Neuroscience

Webinar 

Seven Lessons To Becoming a Leading Brand

Webinar 

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