ANA Trainers


Jerry (Yoram) Wind

Jerry Wind joined Wharton in 1967 with a doctorate from Stanford. From 1995 to 1997, he led the development of the Wharton globalization strategy. Jerry led the reinvention of the Wharton M.B.A. curriculum and the creation of the Wharton Executive M.B.A. Program. He was founding director of the Joseph H. Lauder Institute and the Wharton International Forum. He has edited top marketing journals, published over 250 articles and 20 books, and received the four major marketing awards: Buck Weaver, Charles Parlin, Converse, and AMA/Irwin Distinguished Educator Award. 

Jerry is an ANA Faculty member and one of the original Legends in Marketing. An eight-volume anthology of his work is forthcoming from Sage. He has consulted with over 100 companies and testifies in intellectual property and antitrust cases. He sits on various advisory boards and is trustee of the Philadelphia Museum of Art and chair of its Marketing Committee.