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Marketing Manager — Marketing Communications

Company

Allstate Insurance Company

Location

Northbrook, IL

Job Description

The Team

To lead the planning and development of integrated consumer communications that build Allstate brand consideration and preference, and meet marketing business goals. To drive brand consistency and broaden the brand footprint across all media based on business goals and brand standards and guidelines. To deliver those communications with operational excellence.

Integrated Marketing Communications partners with other areas of Marketing and throughout the organization to ensure all consumer communications are strategically aligned against business goals and objectives.

Responsibilities

To support the Integrated Marketing Communications team with key communications and reports and presentations, this communications specialist will collaborate with subject matter experts within Marketing and throughout the Company, to ensure integrated, consistent, and timely communications from Allstate Integrated Marketing Communications. This includes creation of internal and external presentations (planning, preparation, and creative development), and internal communication leadership (prepare and develop high-level communications and reports that are circulated throughout the company, from C-suite management to all-employee news items).

Additionally, this role will be responsible for preparation and coordination for key press/media interviews for IMC Senior Leadership (working with subject matter experts pulling together key messages, creative materials); working with IMC PR Team and Allstate Media Relations.

This person must be an excellent, idea-driven communicator (both oral and written), capable of executive-level speech writing and presentation creation. We are looking for someone who is flexible, enjoys multi-tasking, a good project manager, detail oriented, organized, and deadline-driven. Editing skills are a must. A good understanding of the role of marketing is necessary, as is past experience with creative and/or PR agencies. This person must be proactive and know how to effectively partner and coordinate with multiple people at different levels.

This position will be responsible for:

Qualfications

Experience Required

Computer Proficiency

To Apply

Click here to apply. Search for job number NOR05764.

$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

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Marketing To The New Majority

Plano, TX

Media Strategy

New York, NY

Integrated Marketing Communications

Plano, TX

How To Optimize Your Agency Partner Relationships

New York, NY

Effective Writing For Any Platform

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Marketing Matters

New York, NY

Optimizing Your Ad Production Spend: An Integrated Approach

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Business Acumen For Marketers

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Customer Experience Design

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Content Marketing

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