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Director, Content Marketing

About Us

Founded in 1910, the ANA (Association of National Advertisers) leads the marketing community by providing members with insights, collaboration, and advocacy. The ANA includes more than 600 companies with 10,000+ brands that collectively spend over $250 billion in marketing communications and advertising. The ANA strives to communicate marketing best practices, lead industry initiatives, influence industry practices, manage industry affairs, and advance, promote, and protect all advertisers and marketers. More at www.ana.net.

This position is within the content team that programs our committees and conferences. This team manages multiple collaboration points with members and the broader marketing/advertising community via committees, conferences, webinars, and industry white papers. More specifically, the team annually manages approximately 80 committee meetings, 10 national industry conferences, 35 members only conferences, and 60 webinars.

ANA events help advance the marketing knowledge of ANA members, provide a forum for sharing best practices, peer-to-peer networking, and benchmarking, plus the ability to learn about new industry developments. Increasingly, they also provide a "voice" for marketers to advocate on behalf of industry issues.

Location

New York, NY

Job Description

The Director, Content Marketing position is on our content team that programs our committees and conferences. Responsibilities focus on programming compelling content to drive interest and participation. Importantly, the position provides the opportunity to assist in the development of ANA white papers and industry leadership initiatives.

Primary Responsibilities

This role essentially offers a PhD in marketing, providing the opportunity to learn about the multiple facets of advertising, media, and marketing from some of the best and brightest minds in the business.

Domestic travel (10-20%) required. Reports to Vice President.

Qualifications
To Apply

Please send cover letter and salary requirements to careers@ana.net.

$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

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Upcoming Classes

Marketing To The New Majority

Plano, TX

Media Strategy

New York, NY

Integrated Marketing Communications

Plano, TX

How To Optimize Your Agency Partner Relationships

New York, NY

Effective Writing For Any Platform

Celebration, FL

Marketing Matters

New York, NY

Optimizing Your Ad Production Spend: An Integrated Approach

New York, NY

Business Acumen For Marketers

New York, NY

Customer Experience Design

New York, NY

Content Marketing

New York, NY

See full schedule

Webinars

Turning Brand Exposure Into a Purchase

Webinar 

Marketers' 5-Step Guide To Data Privacy in a Big Data World

Webinar 

Reaching Millennials Through TV- What Marketers Need To Know

Webinar 

Engaging Customers Through Instagram

Webinar 

See full schedule