City Year is an education-focused nonprofit organization that partners with public schools to help keep students in school and on track to graduate. City Year AmeriCorps members commit to a year of full-time service in schools, where they work as tutors, mentors, and role models. Founded in Boston in 1988, City Year works in 25 cities across the United States and has international affiliates in London and Birmingham, England and Johannesburg, South Africa.
City Year has earned Charity Navigator's highest rating since 2003, certifying our commitment to accountability, transparency, and responsible fiscal management. Only 1% of charities have received this distinction for nine consecutive years, placing City Year among the most trustworthy nonprofits in America.
Who We Serve: Nearly one million students give up on school each year — and 50 percent of those dropouts come from just over 10 percent of schools. City Year AmeriCorps members serve where the need is greatest. Of the 242 schools we serve, three quarters are among the lowest performing five percent in their state.
How We Work:
- Partner with public schools. We work in partnership with school districts to support their goals and provide additional support — the human capital — required to make a difference with students who are at risk of dropping out. City Year corps members serve full-time in grades 3 through 9.
- Target high-need schools and students. Research shows that students who are at the highest-risk to drop out can be identified as early as sixth grade. Corps members receive more than 300 hours of professional training to intervene based on three early warning indicators, the ABC's — poor attendance, behavior, and course failure in math and English.
- Harness the power of young people. City Year hires and trains diverse teams of young adults — 18 to 24 year olds — to give a year of full-time service in schools. Younger than the teachers but older than pupils, corps members are uniquely positioned to form a strong bond with students and help them succeed. Corps members provide at least 1,700 hours of service each year.
Our Model: Whole School Whole Child (WSWC): City Year's school-based model is called Whole School Whole Child. Corps members tutor students identified as at-risk of dropping out, serve as an additional resource for teachers in classrooms, and lead afterschool programs and school-wide initiatives to improve school culture. Each school where we serve has at least one team of 8-12 corps members, instantly increasing the ratio of adults: children in the building.
Founded in Boston in 1988, City Year has established programs in 24 cities, including Baton Rouge, Chicago, Cleveland, Columbia, SC, Columbus, Denver, Detroit, Jacksonville, Little Rock/North Little Rock, Los Angeles, New Orleans, Miami, Milwaukee, New Hampshire, New York, Orlando, Greater Philadelphia, Rhode Island, Sacramento, San Antonio, San José/Silicon Valley, Seattle/King County, Tulsa, and Washington, D.C., and international affiliates in Johannesburg, South Africa and London, England. City Year is a proud member of AmeriCorps.
The Insights Manager plays a pivotal role in helping City Year achieve its high priority goals by helping to define and answer key questions that City Year must understand in order to succeed. This individual drives and executes the Marketing Team's Insights Agenda for City Year. This individual structures and manages qualitative and quantitative primary research; identifies and leverages relevant internal and external third-party data sources; and most importantly, derives meaningful, actionable insight from the research that fundamentally empowers teams across the organization to make smart, fact-based decisions, effectively communicate to external audiences, and execute more effective programs. This role reports into the marketing department but works closely with a broad range of constituents across all departments and levels of the organization.
- Develop annual insights strategy and tactical plan to support organizational and marketing team overarching objectives for defined audiences.
- Partner with key marketing team members and cross departmental clients to understand and define strategic challenges and unknowns. Continually develop organizational hypotheses for further testing.
- Act as the resident expert on key consumer target groups including millenials, parents, donors. Work to create an insights-based culture across the organization. Ensure internal audiences understand and truly embrace audience insights act on these insights.
- Lead on the implementation of the Net Promoter System for multiple external audiences and ensure adoption of the system within the City Year community. Recommend goals and actions to increase promotion and decrease number of detractors.
- Recommend innovative and cost effective methodologies to answer key questions. Act as the resident expert on consumer research best practices, standards, and emerging solutions.
- Develop surveys, interview, and focus group guides, and other primary research vehicles. Recruit sample for qualitative and quantitative testing. Conduct focus groups, interviews, and ethnographies.
- Pro-actively seek and use existing sources of internal and external data and information to define answers to key questions quickly and efficiently.
- Identify and partner with research vendors to ensure flawless execution of primary research programs.
- Conduct in-depth data analysis that surfaces new ideas and insights for the organization.
- Translate insights into actionable programs that help City Year achieve its objectives more efficiently and effectively, in particular around our key target audiences of potential recruits to the corps, their influencers, and investors (potential donors and supporters).
- Confidently present findings to internal and external audiences on a regular basis including senior leaders.
- Lead the development and ongoing execution of City Year's brand tracker, including defining data-driven key attributes for all target audiences.
- Bachelor's degree required; MBA preferred.
- Minimum 3 to 5 years of work experience required.
- Previous experience conducting, managing, and/or analyzing primary and secondary market research required.
- Relentlessly inquisitive, curious, and skilled at defining answers to difficult and sometimes ambiguous challenges; ability to translate data and research into actionable insights.
- Highly skilled at manipulating and analyzing qualitative and quantitative data, and developing original analyses that yield new insight.
- Excellent written and oral communication skills required.
- Ability to work well with others and be part of a team.
- Ability to manage multiple projects concurrently and independently.
- Microsoft Excel, Word, and PowerPoint experience required; Microsoft Access experience preferred.
Click here to apply. Qualified applicants should apply and submit a resume, cover letter, and references. Applications will be accepted until this position is filled.