Integrated Marketing Communications Account Manager — Foodservice and Dairy Ingredients
Arden Hills, MN
The Corporate division encompasses the core operational support for all Land O'Lakes businesses. It includes Business Development Services, Corporate Strategy, Corporate Communications, Land O'Lakes Foundation, and Community Relations, Finance, Law, Human Resources, Information Technology, and Government Relations.
This role partners with business marketing to plan and execute product/market-level marketing programs, communications campaigns, and events to achieve defined performance and sales objectives. Bring executional oversight, expertise, and direction to each marketing program/communications effort. Provide added value by delivering: subject matter thought leadership, strategic and executional excellence, consistent and streamlined processes, and improved efficiency and cost savings. Key emphasis on flawless execution of tactical promotions/communications/publicity — whether in print, interactive, or events — from creative development through implementation and analysis/reporting.
Experience — Education (Required)
Bachelor's degree in business, marketing, communications, (or other related field) or 8+ years marketing communications management experience in lieu of degree. 5+ years' experience planning and implementing integrated marketing communications and sales promotion projects.
Competencies — Skills (Required)
Proven experience and expertise in integrated communications planning and execution across the full range of vehicles and media. Innovative, strategic thinker with strong service orientation and proven ability to build strong relationships with business partners, instilling respect and trust. Excellent communication (oral and written) and interpersonal skills. Proactive and results-driven, with strong project management and organizational skills. Ability to work independently and effectively with agency partners and internal marketing team/cross-functional teams. Flexible and able to handle multiple projects and tasks simultaneously with keen attention to detail. Budget and performance tracking experience, with ability to report, analyze, and recommend course corrections. Strong appetite for learning and fast learning curve. Public speaking and presentation skills. Proficiency in Microsoft Office suite of applications.
Experience — Education (Preferred)
Experience or background in Foodservice marketing and/or communication a strong plus. Experience marketing through/to Foodservice Sales, Broker, Buying Group, and Operator Groups preferred.
Competencies — Skills (Preferred)
Demonstrated ability to drive incremental sales volume through promotional campaigns/initiatives, including interactive marketing.
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EOE M/F/Vets/Disabled. Land O'Lakes, Inc. enforces a policy of maintaining a drug-free workforce, including pre-employment substance abuse testing.