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Senior Brand Management Consultant




New York, NY

Job Description

MetLife, a leading provider of insurance and other financial services to individual and institutional customers, is seeking a Senior Brand Management Consultant in New York, NY!

Beyond meaningful and challenging work, MetLife provides a variety of flexible work arrangements, as well as a tuition reimbursement program, competitive benefits, and retirement and pension plans. MetLife’s responsiveness to the needs of both clients and employees is a direct result of one of the core company values– People Count!

Major Duties and Functions Include:

The Brand Management team at MetLife is responsible for defining, developing, and managing the MetLife brand leveraging the company’s impressive history, heritage, product breath and worldwide footprint.  This team works directly with regional and local marketing professionals to synthesize information from business leaders and marketing research efforts; rigorously test hypothesis; and ultimately articulate the brand’s value proposition.  These value propositions – often tailored to the specific needs of a business or geography – articulate the broad themes of the MetLife global brand and serve as the basis for all brand communications in MetLife’s nearly 50 markets around the world.

The Senior Brand Management Consultant supports the implementation and management of the MetLife global brand by ensuring that brand value proposition and standards are clearly communicated and understood by the company’s global marketing community. This individual’s key responsibility is to employ exceptional writing skills to create content to inform, instruct and inspire marketers around the world to activate the MetLife global brand supporting business growth. Materials, tools and programs developed by this individual will enable MetLife’s global marketing community to share marketing best practices, inspire members to replicate successes in their own local markets, and be instructed of global brand standards.

Summary of Position Responsibilities:




To Apply

Work shouldn’t be something you do just to make ends meet. It should provide satisfaction…and an opportunity to make a difference.

MetLife… where work meets life!

Do YOU have what it takes to join a Major Force in Financial Services: Investments, Financial Advice and Insurance?

If so respond TODAY!

For immediate consideration, please APPLY ONLINE to submit your resume!

Please apply online via MetLife website:


MetLife is proud to be an equal opportunity/affirmative action employer.  We are committed to attracting, retaining and maximizing the performance of a diverse and inclusive workforce. It is the policy of MetLife to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, creed, religion, national origin, alienage or citizenship status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information or any other basis protected by law.

$6,000 Training Credit

ANA Member Companies, as part of their membership are offered one (1) training credit annually. 

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Upcoming Classes

The Art and Science of Brand Building

New York, NY

Elevating Your Creative

New York, NY

Marketing Plan in a Day

New York, NY

Marketing To The New Majority

Plano, TX

Big Data: A Hands-on Workshop for Marketers

New York, NY

How To Optimize Your Agency Partner Relationships

New York, NY

Media Strategy

New York, NY

Integrated Marketing Communications

Plano, TX

Effective Writing For Any Platform

Celebration, FL

Marketing Matters

New York, NY

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Rich Media: What Marketers Need To Know


The Essentials of Programmatic Buying


Protecting Brands in the Event of a Data Breach


Effective Content Marketing: What Marketers Need To Know


Turning Brand Exposure Into a Purchase


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