Marketing Innovation Presented By GSN
According to Wikipedia, innovation is defined as a change in the thought process for doing something or “new stuff that is made useful.” Successful marketers innovate by finding new ways to reach customers, developing breakthrough new products, and more. Hosted by 3M—a company where innovation has always been part of the corporate culture—and held at the 3M Innovation Center, the event will feature sessions from leading marketers who will share their case histories in marketing innovation.
|Begins:||Friday, October 1, 2010 at 8:15am|
|Ends:||Friday, October 1, 2010 at 3:00pm|
Hosted By: 3M
3M Innovation Center (Building 278 on Campus Map)
2350 Minnehaha Avenue East
St. Paul, MN 55144-1000
View 3M Campus Map
Holiday Inn East, (Holiday Inn East)
For reservations and Information: 651-731-2220
Country Inn & Suites (Country Inn St. Paul)
For Reservations and Information: 651-739-7300
Wildwood Lodge (Wildwood Lodge of St. Paul)
For Reservations and Information: 651-714-8068
When making a reservation at either hotel, please ask for the 3M rate.
Ami Miesner Anderson
TARGET: INNOVATION THROUGH EVENTS
CARIBOU COFFEE: INNOVATION VIA DIFFERENTIATION
3M BRAND IDENTITY STRATEGY: ENHANCEMENTS FOR GROWTH
Dale R. Bohnert
GAMING: INNOVATIVE NEW CUSTOMER TOUCHPOINT
PROCUREMENT: FRIEND OR FOE TO INNOVATION?