ANA/Effies: Effective Marketing & Media Insights @ GRAMMY Museum (Hosted by AEG Worldwide) presented by USPS
This event is over.
Please click here to download the conference booklet.
In a dynamic and ever-evolving marketing landscape, the distinction between ‘media’ and ‘creative’ is becoming harder to make and ideas are expected to inspire thoughtful dialogue about the ever-changing industry. Brands must take advantage of all channels of communication in order to establish unique connections with their consumers.
Whether mainstream or unconventional, digital or print, what does today’s most effective work look like?
On September 19th, in Los Angeles, AEG Worldwide will partner with ANA and Effie to host an ANA Members Only Conference at the GRAMMY Museum. The program will showcase recent winners of the Effie Awards North America program through case studies that will focus on best practices for bringing ideas to life, key insights and industry trends. The Effie Awards recognize the most effective advertising – advertising that drives results – and their mission is, “to recognize, educate and encourage effectiveness among the marketing communications industry.” Join us as we celebrate this year's elite in the marketing community.
KEY INSIGHTS FROM 2013 EFFIE AWARDS
ACTIVISION SHATTERS RECORDS WITH CALL OF DUTY: MODERN WARFARE 3
BALL PARK: REINVENTING A BRAND BY INVENTING A NEW CATEGORY
General Session Continued
U.S. POSTAL SERVICE DRIVES GROWTH THROUGH INTEGRATED MARKETING
DICK’S SPORTING GOODS: SERVING THE TRUE ATHLETE