Case Studies

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Inside Intel: Live

Intel UK used a first-of-its-kind mobile campaign to reverse declining brand measurements and prove its speed and innovation could enhance the lives of Generation Y consumers.

Inside the Music

Intel harnessed the love of music and Pandora’s popularity with fans to increase awareness of its new laptop, the Ultrabook.

It’s Your Space

Avis launched an interactive iPad advertising app that enabled business travelers to celebrate their own space while hitting the open road.

iTunes Top-Up

Swiss bank PostFinance made a successful foray into the digital goods market with the development and launch of an iTunes credit-purchasing functionality for its mobile banking app.

iWeekly: Revolution of Focus ST

Ford used an interactive iPad magazine ad to promote the new version of its Focus ST model in China.

Jack Reacher in Top Gear

Paramount Pictures placed an ad inside the BBC Top Gear app to promote its new film Jack Reacher.

Johnson & Johnson Donate a Photo

Johnson & Johnson shared its culture of being a good and responsible leader by creating an app which allowed people to share photos in exchange for a donation to charity.

Join the Celebration

Using its branded Instagram page, Nike utilized an intelligently targeted mobile advertising campaign to promote a new line in the Air Jordan family.

Jumping Orca Tablet Ad

Destination BC employed rich media to help potential tourists experience British Columbia by interacting with its whales in Jumping Orca ads designed specifically for tablets.

justWink American Greetings App

American Greetings created a mobile app to promote its new line of customizable greeting cards and reach a younger audience.

Kettler S-FIT App

Kettler created an app that connected to its racing bike, allowing users to track how many calories would be needed to burn off a specific meal or set up virtual races with other users.

Khai Xuân Nhu

Coca-Cola was the first brand to use cross-mobile integration to create new experiences for mobile users.

Kidspot Messaging Campaign

Using mobile analytics to measure response to messaging, Kidspot tracked, reviewed, and acted upon a wealth of granular data to increase the number of conversions for its BumpWatch app.

Kiehl’s Alerts

Kiehl’s was looking for a way to bring in more customers to its stores, and leaned on the geo-fence to help corral its fans.

L’Oréal Paris USA Digital Platform

L’Oréal Paris went to great lengths to optimize its website across all devices and create a personalized experience as unique to each of its visitors as their own beauty.

LadyLucks Second-Screen Advertising

LadyLucks, a mobile-only U.K. casino, used four different marketing initiatives to drive traffic to its site and increase revenue.

Life’s a Photo — Take it.

To demonstrate the superior quality of photos from Samsung’s Galaxy Camera over pictures from simple Android phone cameras, a social media photo campaign highlighted consumer photos and a feeling of online stardom.

Livable App, Powered by Google

Google created an innovative app to help house hunters choose the neighborhood that best suited their tastes and lifestyles.

Live for Now

The Pepsi integrated “Live for Now” campaign was geared towards increasing market share among youth customers in Turkey.

Live for Now Mobile Site

Pepsi used a streamlined mobile site attached to ads to increase user engagement with the brand and its various social media sites.

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