A template to write an RFP for marketing automation software.
Use this matrix to compare marketing automation vendor solutions based on your requirements.
Use this matrix to obtain info about key marketing automation vendors.
Use this template to set and track your overall marketing budget.
Use this to evaluate your marketing channels based on their brand promotion quality, lead quality and cost/event.
Use this database to ensure your marketing collateral is up-to-date and well distributed.
Use this template to set and track your MarCom budget.
Use this tool to evaluate how you can optimize your marketing funnel.
Use this template to identify the top market research firms to assist you with your market research efforts.
Use this tool to identify and define the decision problem (opportunity) for a market research effort.
This strategy scorecard will help you identify and document your market research objectives for the next 12-18 months.
A template to document your strategic marketing objectives, initiatives, measures and targets for the next 12-18 months.
A self-assessment to rate your capabilities across 6 key success drivers.
A template to quickly document the role and responsibilities for this position.
A template to organize meeting topics, timelines, and speakers.
A template to document meeting discussions and action items.
A template to document and assess the key messages that are important for your target audience to hear.
Use this tool to decide which type of mobile application your organization should focus on developing.
A policy for acceptable use of mobile devices by employees and contractors.
A template to build a business case for an investment in a mobile marketing program.