Public Video

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Tablets: Extending the Print Experience

A panel of industry experts debated the impact of tablets on the publishing and advertising industries.

Disney Parks Make Magic with Mobile

Gary Daniels, director, product management, The Walt Disney Company, and Jay Schneider, vice president, product strategy and user experience, The Walt Disney Company, discussed how Disney is using mobile to enhance the guest experience at its parks.

MasterCard Worldwide: The Future of Mobile Payments

Mehmet Pasa, senior vice president, global mobile alliances and investments, MasterCard Worldwide, discussed MasterCard’s mobile journey and what’s next in mobile payments.

Mondelēz International & Mediavest: Designing For Mobility

Mondelēz International's Bonin Bough and MediaVest's Amanda Richman shared how they approach the space as mobility versus simply mobile, leverage the unique opportunities it offers, and design mobility experiences with impact.

What PUMA Learned from Willy Wonka

Adam Petrick, senior global head of brand management, PUMA AG, discussed how PUMA is using mobile and other new technologies in its retail stores to enhance the consumer experience.

Onsite Insight: Essence Communications' Michelle Ebanks on the Digital Consumer and the Publishing Industry

Michelle Ebanks, president of Essence Communications, discusses how the digital consumer has changed the magazine publishing industry, at the 2012 ANA Multicultural Marketing & Diversity Conference.

Onsite Insight: People en Españo's Monique Manso on Social Media's Impact on Editorial

Monique Manso, publisher of People en Español, discusses how social media turned the publication’s editorial model on its head, at the 2012 ANA Multicultural Marketing & Diversity Conference.

Onsite Insight: Allstate Insurance Company's Ad Targets LGBT by Featuring Tammie Brown

Kenneth Harley, integrated marketing communications associate manager, multicultural, at Allstate Insurance Co., discusses the company’s LGBT targeted ad featuring Tammie Brown, a RuPaul's Drag Race alum, at the 2012 ANA Multicultural Marketing & Diversity Conference.

Onsite Insight: The Hunter-Miller Group's Pepper Miller on Connecting With African American LGBT

Pepper Miller, president of The Hunter-Miller Group and author of Black (Still) Matters in Marketing, explains why more work is needed to better connect with the African American LGBT demographic, at the 2012 ANA Multicultural Marketing & Diversity Conference.

Onsite Insight: People en Españo's Monique Manso on the Print and Digital Consumer

Monique Manso, publisher of People en Español, explains why the publication is targeting both the print and digital consumer, at the 2012 ANA Multicultural Marketing & Diversity Conference.

Onsite Insight: Allstate’s Kenneth Harley on Supporting the LGBT Community

Kenneth Harley, integrated marketing communications associate manager of multicultural marketing at Allstate Insurance Co., discusses the importance of targeting the LGBT community, at the 2012 ANA Multicultural Marketing & Diversity Conference.

Onsite Insight: The Hunter-Miller Group's Pepper Miller on Social Media and the African American Consumer

Pepper Miller, president of The Hunter-Miller Group and author of Black (Still) Matters in Marketing, discusses social media's impact on marketing to the African American consumer, at the 2012 ANA Multicultural Marketing & Diversity Conference.

EffectiveBrands: Organizing Marketing for Purposeful Brand Growth in the Social Age

Marc de Swaan Arons, Founder & Executive Chairman, EffectiveBrands, shared tools and insights that organizations can apply for purposeful brand growth in the social age.

Cleveland Clinic: Building a Global Brand through Trusted Content

Paul Matsen, Chief Marketing & Communications Officer, The Cleveland Clinic, shared the programs and results that have made the Cleveland Clinic a leader in content marketing.

CMO Roundtable

Becky Saeger, Marketing Strategist & Advisor, Former CMO, moderates a discussion on key issues top CMOs face.

The Coca-Cola Company: Rebuilds Brand Love

Alison E. Lewis, Senior Vice President of Marketing, North America, The Coca-Cola Company, discussed how it rebuilt brand love, recruited a new generation of consumers, and improved the company’s reputation.

Allstate Creates Mayhem at the Masters

Lisa Cochrane, Senior Vice President of Marketing, Allstate Insurance Co., discussed Allstate's Mayhem campaign.

popchips: Building a Social Brand One Snacker at a Time

Brian Pope, Senior Vice President of Marketing, popchips, explained how popchips leveraged grassroots marketing, social media, and word of mouth from a growing group of passionate evangelists to create a new category of popped snacks.

Unilever Talks Sustainable Living

Keith Weed, Chief Marketing & Communication Officer, Unilever, explained how Unilever created an engine for consumer-led growth that is economically, environmentally, and socially sustainable.

LUTA: A Brand with a Genuine Social Mission

Luke Dowdney MBE, Chief Executive Officer & Founder, LUTA, spoke about his vision for the brand and what the future holds for Fight for Peace.

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