mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20The%20Various%20Purchase%20Paths%20of%20Digital%20Shoppers%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fkp-mediapost-purchase-paths-digital%0A%0AIn%20a%20recent%20study%20by%20GroupM%20Next%20and%20Compete%2C%20among%20more%20than%20168%2C000%20purchases%20of%20consumer%20electronics%2C%2048%20percent%20of%20all%20purchases%20studied%20were%20heavily%20influenced%20by%20digital%20media%20and%20advertising.%20The%20research%20outcome%20suggests%20that%20a%20new%20series%20of%20consumer%20behaviors%20is%20forming%20the%20next-generation%20version%20of%20the%20purchase%20funnel.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A