mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Mobile%20Shines%20Bright%20on%20Broadway%20Brand%3A%20MAMMA%20MIA%21%20Broadway%20LP%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fmma-2013-583%0A%0AThe%20Broadway%20play%20MAMMA%20MIA%21%20combined%20location-based%20mobile%20targeting%20with%20out-of-home%20advertising%20to%20drive%20ticket%20sales%20among%20New%20York%20City%20tourists.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A