mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20The%20Introduction%20of%20Real%20Fruit%20Smoothies%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Feffie-2011-4642%0A%0AReal.%20Fruit.%20Smoothie.%20These%20aren%27t%20the%20first%20words%20that%20come%20to%20mind%20when%20one%20thinks%20about%20McDonald%27s.%20This%20made%20it%20especially%20challenging%20for%20the%20traditional%20burger%20and%20fry%20joint%20to%20launch%20Real%20Fruit%20Smoothies.%20With%20consumer%20skepticism%20and%20formidable%20competition%20in%20tow%2C%20McDonald%27s%20needed%20to%20turn%20doubt%20and%20distrust%20into%20joyful%20disbelief.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A