mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Why%20Today%E2%80%99s%20Top%20Marketers%20Are%20Going%20Geek%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fsl-2013-oct-going-geek%0A%0AAs%20programmatic%20marketing%20has%20burst%20onto%20the%20scene%2C%20accountability%20and%20performance%20have%20suddenly%20become%20as%20important%20to%20display%20campaigns%20as%20the%20big%20creative%20idea.%20To%20stay%20ahead%20of%20the%20game%2C%20a%20lot%20of%20marketers%20have%20had%20to%20%E2%80%9Cgo%20geek%E2%80%9D%20%E2%80%94%20and%20quickly.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A