mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Defining%20Online%20Ad%20Success%3A%20How%20Benchmarks%20are%20Shifting%20as%20Advertisers%20Take%20Aim%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fkp-nielsen-defining-online-ad-success%0A%0A59%20percent%20of%20ad%20impressions%20served%20across%20all%20consumer%20segments%20reach%20their%20intended%20audience%E2%80%94down%20from%2069%20percent%20in%202013.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A