mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Every%20Marketing%20Splash%20Needs%20a%20Great%20Diving%20Board%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fkp-pja-every-marketing-splash%0A%0AEveryone%E2%80%99s%20looking%20for%20that%20attention-grabbing%20tag%20line%20or%20inspiring%20campaign%20theme%2C%20but%20when%20it%20comes%20to%20marketing%20positions%2C%20companies%20should%20keep%20it%20simple%20and%20foundational.%20PJA%20Advertising%20%2B%20Marketing%20discussed%20the%20importance%20keeping%20brand%20position%20separate%20and%20distinct%20from%20%20campaign%20messaging.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A