| |
 

Agency Trading Desks Demystified

February 1, 2012

A new ANA white paper brings to light the essentials of an emerging audience purchasing model. While trading desks have been around for about four years, little has been done to educate the marketing community about their potential benefits.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):
Password:

Also See

Recent ANA Magazine

Apr 9, 2015
#ANALOG

Apr 9, 2015
Seriously Funny

Apr 9, 2015
The ALS Ice Bucket Challenge

Apr 9, 2015
The Native Frontier

Apr 9, 2015
The Pop-Up

Mar 1, 2015
#ANALOG

See full index for ANA Magazine