The Account-Based Marketing Checklist | Industry Insights | All MKC Content | ANA

The Account-Based Marketing Checklist

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96 percent of business marketers point to account-based marketing (ABM) as a key to success, while another 60 percent attribute a revenue increase of 10 percent or more to the use of ABM. With numbers this impressive, it's time to run down the account-based marketing checklist and launch your own ABM strategy.

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