July 15, 2010
Michael Donnelly, group director, worldwide interactive marketing, The Coca-Cola Company, discussed Coca-Cola's "fans first" social media strategy.
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May 16, 2012
Walmart Forges a Deeper Connection with Moms by Championing the "Everyday"
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The Value (and ROI) of the Social Conversation
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Customer Centricity Propels USAA to Leader in Customer Loyalty
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Everything Facebook Really Needed to Know about Reaching People, It Learned from Local Television
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Global Agency Compensation Trends and Practices
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Incentive Compensation
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