It’s OK To Wait
May 23, 2012
Through data mining of current customers, focus group testing among competitive customers, and pre-stay and post-stay customer surveys, we uncovered that there was a large untapped market of customers that generally book at the last minute for either business or leisure.
You do not have access to this content
Here's who has access to this content:
- ANA Corporate Marketer Members
- Gold Associate Members
- Silver Associate Members
- Individual Associate Members
Login Now
First, one quick step. You’ll need to log in to continue:
No Account?
You need to be a member and create an account in order to view this content. Please review the member categories above, to determine if you qualify, and then click below to create an account using your business email address.
