| |
 

Better Way

May 22, 2013

Considering the growing market of remittances to Latin American and the limitations on the traditional methods of sending money, Xoom created the “Better way” campaign in 2011 highlighting the brand’s solution to this difficult task. The campaign produced overwhelming results surpassing all of the expectations and increasing the acquisition goal 2.1 times more.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):
Password:

Also See

Relevant Topics

Recent Effie Awards

May 22, 2013
A Hunt for Happiness

May 22, 2013
A Todo, Con Todo

May 22, 2013
Be One with the Wild

May 22, 2013
Be The Thunder

May 22, 2013
Best Fries on the Planet

See full index for Effie Awards