Talent Forward: An Invitation to Join the ANA Talent Forward Alliance

January 28, 2018

CMOs and agency leaders universally agree talent is our most critical driver of future growth. Despite this, we are falling short as an industry. We are not doing enough to prepare and inspire our next generation of talent, and we are not investing enough to develop and nurture the capabilities of those charged with ensuring our current and future business success.

The ANA is placing its full commitment behind elevating the quality of talent entering our industry while building the skills of our current teams. We invite marketers, agencies, media companies, research companies, and fellow associations to join the Alliance and build our three pillars for talent leadership:

  • Inspire and attract the next generation of talent
  • Accelerate professional development and training
  • Take charge of our talent future

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