Infographics: 2014 ANA Procurement/Marketing Relationship Survey
Executive Summary
These Infographics are from the 2014 ANA Procurement/Marketing Relationship Survey that was conducted online during March 2014. The purpose of this survey was to understand and examine the relationship between procurement and marketing and the factors that lead to the strongest internal partnerships and business results.
(Please visit our "Also See" section to the right for PDFs of the Infographics, Data Charts, Key Findings, and Research Report.)
Source
“Infographics: 2014 ANA Procurement/Marketing Relationship Survey.” ANA, 2014.
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