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All Eyes on Brazil! Honoring the Brazil 50

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What better time to acknowledge Brazilian talent than during the FIFA World Cup in Rio? The Internationalist is honoring 50 marketing leaders in Brazil who are setting new standards for their own huge market and for the world. No doubt, these individuals will inspire the industry at large to recognize Brazil's marketing significance, its easy embrace of our social/digital world, and its unique set of advertising and media solutions—all worthy of world class initiative.

The Brazil 50 are among those leaders who will enable Brand Brazil to take its image and capabilities as a nation beyond soccer and samba as it moves forward to becoming the world's 5th largest economy. Their activities contribute to showcasing Brazil as a center of excellence—particularly its extraordinary reputation for advertising and marketing innovation.

(Please see our "Also See" section to the right for the full PDF of this article.)

Source

"All Eyes on Brazil! Honoring the Brazil 50." The Internationalist. Number 69, 2014.

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