| |

Dr Pepper Snapple Group Partners with the Chicago Bears

June 8, 2012

In order to strengthen its presence in Chicago, the Dr Pepper Snapple Group has inked a seven-year, estimated multi-million dollar partnership with the NFL Chicago Bears.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):
Password:

Also See

Full Report

Relevant Topics

Sponsorship
Sports Marketing

Recent IEG Partner Content

Jun 10, 2013
Continental Tire Scores with Soccer

Jun 10, 2013
Huawei Device USA, Inc. is Turning Up the Volume on Music Marketing

Jun 10, 2013
IEG Category Update: Healthcare Companies

Jun 10, 2013
Pennzoil Sees Success from Tim McGraw Partnership

Jun 10, 2013
UBS Expands Arts Involvement; Rolls on with Formula One

Jun 10, 2013
Who Does What: Department Stores

See full index for IEG Partner Content

Key Topics

Just looking? Browse by key topics.

Agency Compensation
Agency Relations
Brand Building
Business-to-Business
Digital, Social & Mobile Marketing
Integrated Marketing
Legal/Regulatory
Marketing Accountability
Marketing Financial Management & Procurement
Marketing Organization
Media
Multicultural & Niche Marketing
Production Management
Research
Shopper Marketing
Sponsorship & Event Marketing